Best places for buying baby and child products Best shops for buying baby and child products

We've polled more than 11,000 UK shoppers to find out which stores are the best and worst for buying toys and baby products.

Our results table below includes big high street chains such as Argos, Boots, Early Learning Centre and Mothercare alongside smaller chains. It reveals the best and worst places to shop for those vital baby essentials, such as pushchairs, child car seats and high chairs

Which? members can log in to unlock the results table below. If you're not already a member, you can get instant access by taking a £1 trial to Which?.

Baby and child equipment shops reviewed
ShopProduct rangeProduct qualityServiceStore environmentPricingAfter-sales and returnsCustomer Score
99 p StoreSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
ArgosSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
AsdaSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
BHSSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
BootsSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
DebenhamsSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Disney StoreSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Early Learning CentreSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Independent
baby and child shops
Subscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Independent
department stores
Subscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
John LewisSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Marks and SpencerSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Mamas & PapasSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
MothercareSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
PoundlandSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
PoundstretcherSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Sainsbury'sSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
TescoSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
The Entertainer Toy ShopSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Toys R Us / Babies R UsSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content

Using the table
Sample sizes: 99 p Store 106, Argos 105, Asda 105, BHS 104, Boots 105, Debenhams 106, Disney Store 105, Early Learning Centre 106, Independent baby and child shops 109, Independent department stores 105, John Lewis 104, M&S 105, Mamas & Papas 105, Mothercare 105, Poundland 106, Poundstretcher 105, Sainsbury's 105, Tesco 105, The Entertainer Toy Shop 105, Toys R Us / Babies R Us 105
Customer score: This is based on a combination of overall satisfaction and how likely people are to recommend the store to a friend

Baby and child equipment shops reviewed
ShopProduct rangeProduct qualityServiceStore environmentPricingAfter-sales and returnsCustomer Score
Disney Store4 stars3 stars4 stars3 stars2 stars3 stars80
John Lewis5 stars5 stars4 stars4 stars3 stars5 stars79
Early Learning Centre3 stars3 stars3 stars3 stars3 stars3 stars75
Toys R Us / Babies R Us5 stars3 stars3 stars3 stars3 stars3 stars73
Argos4 stars3 stars3 stars3 stars4 stars4 stars71
Asda4 stars3 stars3 stars3 stars4 stars3 stars71
The Entertainer Toy Shop3 stars3 stars3 stars3 stars3 stars3 stars71
Debenhams4 stars4 stars3 stars4 stars3 stars4 stars70
Marks and Spencer3 stars4 stars4 stars3 stars3 stars5 stars70
Mamas & Papas5 stars5 stars4 stars4 stars3 stars4 stars70
Independent
baby and child shops
3 stars3 stars4 stars3 stars3 stars3 stars68
Independent
department stores
3 stars3 stars4 stars3 stars3 stars4 stars65
Sainsbury's3 stars3 stars3 stars3 stars3 stars3 stars65
Mothercare4 stars3 stars3 stars4 stars3 stars3 stars65
Boots3 stars3 stars3 stars3 stars3 stars3 stars65
BHS3 stars3 stars3 stars3 stars3 stars3 stars65
Tesco3 stars3 stars3 stars3 stars4 stars3 stars63
Poundland3 stars2 stars2 stars2 stars4 stars3 stars60
99 p Store3 stars2 stars2 stars2 stars4 stars3 stars56
Poundstretcher2 stars2 stars2 stars2 stars3 stars3 stars51

Using the table
Sample sizes: Disney Store 105, John Lewis 104, Early Learning Centre 106, Toys R Us / Babies R Us 105, Argos 105, Asda 105, The Entertainer Toy Shop 105, Debenhams 106, M&S 105, Mamas & Papas 105, Independent baby and child shops 109, Independent department stores 105, Sainsbury's 105, Mothercare 105, Boots 105, BHS 104, Tesco 105, Poundland 106, 99 p Store 106, Poundstretcher 105
Star ratings: These range from one to five - the more stars the better
Customer score: This is based on a combination of overall satisfaction and how likely people are to recommend the store to a friend

How Which? rates baby equipment and toy shops 

The baby and child category, which covers baby equipment and toys, is part of the Which? shops survey - the biggest of its kind in the UK.

For the survey Which? surveyed 11,784 members of the general public online between February and March 2013 about the shops they had visited in the past six months. Shoppers were asked how satisfied they were with the shops they'd bought baby equipment and toys from and how likely they were to recommend those shops. These factors make up the Which? customer score.

Our survey respondents also rated baby equipment and toy shops on 15 factors covering price, service, store environment, product quality, product range and after sales service. These are shown as star ratings in our table of baby equipment and toy shops and are made up of the factors below:

  • Service – staff knowledge about products, staff helpfulness and staff availability
  • Store environment – ease of finding products, tidiness of store, store environment, queuing time and child friendliness
  • Price – price, sales and special offers
  • Product quality – product quality and how well products last
  • Product range – range of products and products being in stock
  • After sales and returns

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