Best places to buy cosmetics and toiletries Best sites for buying toiletries and cosmetics
Our table reveals the best and worst websites for buying toiletries, haircare and cosmetics, as voted for by you in the UK's biggest survey of online shops.
The websites are ranked in order of their customer score, which combines customer satisfaction with your likelihood of recommending the site to a friend.
Our table contains big brands with a presence on the high street - such as Boots.com - alongside more niche sites that specialise in fragrances and skincare - such as CheapSmells.com and LizEarle.com, but which one came out on top?
Which? members can log in to view the results in the table below. If you're not already a subscriber, sign up to get full access for just £1.
| Cosmetics and toiletries | ||||||
|---|---|---|---|---|---|---|
| Website | Sample size | Website usability | Product stock | Delivery | Price | Customer score |
| Amazon Marketplace | 57 | ![]() | ![]() | ![]() | ![]() | ![]() |
| Amazon.co.uk | 87 | ![]() | ![]() | ![]() | ![]() | ![]() |
| AvonShop.co.uk | 51 | ![]() | ![]() | ![]() | ![]() | ![]() |
| Boots.com | 49 | ![]() | ![]() | ![]() | ![]() | ![]() |
| CheapSmells.com | 131 | ![]() | ![]() | ![]() | ![]() | ![]() |
| ChemistDirect.co.uk | 60 | ![]() | ![]() | ![]() | ![]() | ![]() |
| Debenhams.com | 35 | ![]() | ![]() | ![]() | ![]() | ![]() |
| ebay.co.uk | 39 | ![]() | ![]() | ![]() | ![]() | ![]() |
| Feelunique.com | 44 | ![]() | ![]() | ![]() | ![]() | ![]() |
| FragranceDirect.co.uk | 86 | ![]() | ![]() | ![]() | ![]() | ![]() |
| JohnLewis.com | 61 | ![]() | ![]() | ![]() | ![]() | ![]() |
| LizEarle.com | 84 | ![]() | ![]() | ![]() | ![]() | ![]() |
| QVCUK.com | 51 | ![]() | ![]() | ![]() | ![]() | ![]() |
| TheBodyShop.co.uk | 93 | ![]() | ![]() | ![]() | ![]() | ![]() |
How Which? ranks toiletries and cosmetics sites
The cosmetics and toiletries cosmetics category is one of eight featured in the UK's biggest survey of online shops.
In July 2012, Which? surveyed 14,353 online members about the online shops they'd used to buy cosmetics and toiletries over the previous six months. The customer score is based on members' satisfaction with the site and their likelihood of recommending it to a friend.
Our respondents also rated price, product stock (including range and availability), website usability, delivery and returns (where applicable). These star ratings are displayed in the table.
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