Airlines Long haul airlines rated

Best and worst airlines

Which airline received the top customer score in our long haul airlines survey?

Choosing a reliable airline that provides good service, a comfortable in-flight experience and value for money is key for a lengthy flight. The results from the Which? airlines survey will help you choose the best company.

Best long haul airlines

We’ve rated 24 leading airlines that fly long-haul routes, including British Airways, Singapore Airlines, Qantas and Virgin Atlantic. Unlock the table to find out:

  • the three airlines that are Which? Recommended Providers
  • how holiday makers have rated the airlines for factors including leg room, seat comfort, punctuality, value for money and baggage allowance.
  • the best rated airlines so you can book your flight with confidence
  • the lowest rated airlines to avoid.

These results are for members only. Please log in if you're a member, or sign up for £1 to get instant access to all our reviews and test results.

Long haul - airline satisfaction ratings
Recommended ProviderAirlineHold luggage allowanceBoarding processLeg roomSeat comfortPunctuality of flightCustomer score
Subscriber only contentAir CanadaSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Subscriber only contentAir FranceSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Subscriber only contentAir New ZealandSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Subscriber only contentAir TransatSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Subscriber only contentAmerican AirlinesSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Subscriber only contentBritish AirwaysSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Subscriber only contentCathay PacificSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Subscriber only contentDelta AirlinesSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Subscriber only contentEmiratesSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Subscriber only contentEtihad AirwaysSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Subscriber only contentIberiaSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Subscriber only contentJet AirwaysSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Subscriber only contentKLMSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Subscriber only contentMalaysia AirlinesSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Subscriber only contentQantasSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Subscriber only contentQatar AirwaysSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Subscriber only contentSingapore AirlinesSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Subscriber only contentSouth African AirwaysSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Subscriber only contentThai Airways InternationalSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Subscriber only contentThomas Cook AirlinesSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Subscriber only contentThomson AirwaysSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Subscriber only contentUnited AirlinesSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Subscriber only contentUS AirwaysSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content
Subscriber only contentVirgin AtlanticSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only contentSubscriber only content

Using the table:
Star ratings: Based on one to five stars. The more stars the better. A dash indicates that we did not receive enough respondents to provide a rating.
On-board customer service: For example politeness and efficiency of airline staff in dealing with any problems such as delays/cancellations and serving food/drink
Customer service of airline ground staff: For example when checking in baggage, dealing with any problems such as lost/misplaced baggage, or delays/cancellations
Bookings and aftercare: Customer service when dealing with booking queries, complaints and aftercare
Food & drink: range and quality of in-flight food and drinks
Value for money: Based on passengers who paid for flight only and not part of a package
Customer score: This is based on a combination of overall satisfaction and how likely people are to recommend the airline to a friend.

Members can also view a full features table which includes star ratings for food and drink, in-flight entertainment, value for money.

How we rate long haul airlines

In October 2013, members of the online Which? Connect panel took part in a survey about their experiences of flying in the last year. We collected 4,091 responses relating to long haul flights. We asked them to rate their experience on aspects such as legroom, seat comfort, punctuality and the boarding process. We need a minimum sample size of 30 to report on an airline, and our research has allowed us to report on 24 different airlines.

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