Choosing a financial adviser

Financial advice explained

  • What is financial advice and when you should pay for it
  • The different types of financial adviser
  • The cost of financial advice and how to pay for it
  • The qualifications financial advisers should have

What's in this guide

Financial advice: what it offers

Find out about what to expect from taking financial advice, and how financial advisers can help you grow your wealth and meet your financial goals.

Financial advice: how to find an adviser

The Which? guide to finding financial advice, including the key questions you should ask any adviser before taking financial advice.

Financial advice: how you'll be charged

Learn about the cost of financial advice, the different ways you can be charged for financial advice and how to negotiate the best fees.

Financial advice: types of advice

Which? explains the difference between independent and restricted financial advice, and what you can expect from the two types of adviser.

Financial advice: adviser qualifications

Learn about the qualifications an adviser needs to be able to give financial advice, and what you should expect a financial adviser to have.

Which? works for you