Over half of UK adults now have broadband at home, according to the latest report from telecoms regulator.
More than 13 million UK homes and small and medium-sized businesses are now connected to the internet via broadband – up from 9.9 million a year earlier.
Ofcom’s research has found that many new internet users are also choosing to go straight to broadband rather than first taking dial-up.
The regulator found that 23% of people with no internet at home said they were likely to connect in the next year with 76% of those saying they would opt for broadband.
The report also shows that broadband prices are continuing to fall. Speeds of up to 2Mbs were available for £15 a month in 2006, down from £50 in 2003.
Bundling is also an important factor for consumers when choosing an internet service provider (ISP).
At the end of 2006, more than 40% of all adults with broadband at home took broadband alongside other communications services from the same provider.
One in 10 UK adults said they were making calls over the internet, double the proportion that said they did this at the end of 2005. Of these, 14% said they did it daily and a further 30% did so several times per week.
Ofcom Chief Executive Ed Richards said: ‘With over half of UK adults now using broadband at home, we have reached a very significant milestone in the development of broadband Britain. Consumers are responding positively to the competition and innovation that the UK market now offers.’