Charities help digital TV switchNew scheme aims to help vulnerable people switch
19 February 2008
Leading UK charities have come together to support a multi-million pound initiative to help older and vulnerable people switch to digital TV.
Digital UK, the independent group overseeing the analogue switch-off, is funding the £2.9 million Digital Outreach scheme.
Age Concern England, Help the Aged, Community Service Volunteers and company Collective Enterprises Limited have thrown their support behind the scheme.
It aims to ensure viewers are prepared when analogue television services are switched off region by region over the next four years.
The scheme will help provide information in the run-up to switchover in each region, as well as organise public meetings, events, home visits and a network of help centres.
Services will be aimed at older people who are under 75 - there's a separate scheme for over-75s - those with sensory, mobility or dexterity impairments, people with learning difficulties and those who are socially isolated.
Digital UK Chief Executive David Scott said: ‘While the switch to digital TV will be easy for most people, the outreach programme is designed to complement the existing help scheme to deliver the support and reassurance required by potentially vulnerable viewers.
‘I'm delighted we've been able to bring together some of the country’s leading charities to develop this genuinely innovative approach which will help to ensure everyone enjoys the benefits of digital television.’