02 revamps mobile broadband line-upOperator unveils cheaper mobile broadband tariffs
04 November 2008
O2 has unveiled a raft of changes to its mobile broadband range including a new 10GB mobile broadband deal and cheaper core mobile broadband tariffs.
O2 has introduced the changes in response to research showing one in ten current mobile broadband users feel they have been mis-sold, with nearly a third complaining the ongoing cost of mobile broadband was higher than expected.
Mobile internet is the mobile alternative to fixed-line broadband – our mobile broadband guide can help you choose the best package for you.
The refreshed mobile broadband line-up includes the launch of a new mobile broadband coverage checker and a 50-day ‘Happiness Guarantee’ during which time consumers can change their mind and cancel O2 mobile broadband.
For heavy mobile broadband users, O2 is also introducing a new 10GB package for £30 per month on a two year tariff.
It’s also reducing the prices of its core mobile broadband tariffs, with a 3GB package costing £15 per month. Customers purchasing an 18-month or 24-month contract will also receive a free USB modem (or £99.99 on a rolling monthly contract).
O2 also says it will be the only provider to offer all its customers unlimited Wi-Fi through 6,100 hotspots thanks to a partnership with Wi-Fi provider The Cloud.
Mobile broadband roaming
To help customers avoid unexpectedly high mobile broadband bills, international roaming will not be automatically enabled for all new O2 mobile broadband customers.
New customers will need to contact O2 customer service to have roaming activated so O2 can explain the expected costs.
Which? technology editor, Matthew Bath, said: ‘It’s good to see O2 is listening to its consumers by reducing prices and offering an extended cancellation period.
‘There's been a lack of unique deals in the mobile broadband market until now – hopefully O2’s announcement will prompt other service providers to improve their offerings too.’
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