Empire Direct appoints administratorsElectrical goods retailer goes bust
20 January 2009
Empire Direct has collapsed - and customers may not receive their orders
The company said that its immediate efforts would be focused on customers who had paid for but not received orders. Empire Direct traded mostly online but also had 14 stores.
Anyone who has paid for but not received an item should get in touch with the administrator through www.empiredirect.co.uk or by calling 0871 472 900.
Credit card guarantees
Mark Firmin, joint administrator and KPMG restructuring partner, said:
'Within the first few weeks of the administration, we are aiming to contact all customers who have paid for goods which they have not received. Empire Direct has been severely affected by the economic downturn and experienced a significant reduction in sales from the middle of last year.'
The company had been established for 25 years and marketed itself as the UK's largest independent retailer of electrical goods with a turnover of £150m.
Electrical retailer Comet also facing tough conditions
Comet saw a like-for-like decline in sales of 2.5%. Sales would have been even worse had they not been boosted by customers looking for a bargain after Christmas.
The company described described market conditions in the UK as "very aggressive".
For daily consumer news, subscribe to the here. If you have an older web browser you may need to copy and paste this link into your newsreader: http://www.which.co.uk/feeds/reviews/news.xml . Find out more about RSS in the Which? guide to news feeds.