More sales shoppers than last yearBargain hunters hit the January sales

05 January 2009

Sales Shopping

Bargain hunters have been hitting the high street in droves in search of a good deal.

Experian Footfall figures released today showed the number of people shopping in post-Christmas sales was up 2.7% compared to the same time last year. 

Last Friday – 2 January – saw the largest rise in shopper levels on last year at 14.4%.

Drop in bargain hunters at weekend

The figures are encouraging in the current economic climate, but Experian warned that heavy discounting by retailers will mean revenue may not necessarily be higher.

This Christmas period saw other big names go into administration including entertainment retailer Zavvi and tea chain Whittards. But the sales are working for some retailers – department store Liberty reported that its Christmas sales were close to ‘record levels.

© Press Association 2009

Check out the Which? guide to buying in sales to help with smart bargain hunting.

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