Drivers 'distracted' by roadside landmarksStonehenge tops list of distracting famous sights
19 March 2009
As many as 12% of drivers have had an accident or near miss after being distracted by a roadside landmark, according to a survey by esure car insurance.
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The car insurance provider, which polled 1,000 motorists, said Stonehenge in Wiltshire was Britain’s most distracting landmark, closely followed by Antony Gormley’s Angel of the North and the iconic London Eye.
Other famous landmarks that drivers found distracting included Hadrian’s Wall, Windsor Castle and the new Wembley Stadium.
More than a quarter of those surveyed said they had needed to brake suddenly when driving past a landmark, while almost two thirds said other passengers had encouraged them to take their eyes off the road to look at a famous sight.
Mike Pickard, head of risk and underwriting at esure said: ‘Spotting famous landmarks has long been a fun part of road trips, but this can also lead drivers to distraction as they take their eyes away from the road, slow down or brake suddenly.’
The survey comes as planning for Mark Wallinger’s white horse, dubbed the Angel of the South, gets underway. The 164ft sculpture will be built near the A2 at Ebbsfleet in Kent.
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