Sony launches three new 'easy to use' digital SLRsSony Alpha a230, Sony a330 and Sony a380 revealed

19 May 2009

Sony a230 DSLR

Sony has announced three new digital SLRS: the 10.2Mp Sony alpha 230, the 10.2Mp Sony alpha 330 and the 14.2Mp Sony alpha 380. The models will replace the a200, a300 and a350 DSLRs, and feature a new design with fewer buttons that Sony describes as being easier to use.

Revised camera design

All three of the new models feature a 2.7-inch LCD screen that on the a330 and a380 is tiltable and offers a Live View mode. Sony says that the use of the Live View brings the maximum shot frequency down to 2fps (frames per second), whereas 2.5fps is claimed to be achievable with the sole reliance of the viewfinder.

Fewer buttons are present than on previous Sony DSLRs, and the revised design is said by Sony to make the cameras more appealing and easier to use for first time DSLR users. An on-screen help guide features that has been designed to help new users understand the jargon associated with DSLR photography.

Lightweight DSLR

The a230, weighing 450g without a battery, is Sony's lightest DSLR with integrated image stabilisation to date. The a330 and the a380 both weigh 40g more than the a230, and they both also have image stabilisation built into the camera's body.

Which? technology researcher, Ben Stevens, said: 'We'll be looking to test these models when they are launched later this summer. The alpha 200 and the alpha 350 were awarded Best Buy badges after faring well in our lab tests, and we hope for similar results from the new Sony models.'

Digital camera and digital SLR reviews

The a230, the a330 and the a380 will cost around £530, £610 and £720 respectively. Each model is compatible with Sony Memory Stick Pro Duo cards as well as SD and SDHC memory cards.

For help finding the best digital SLR check out our digital SLR reviews. For more basic and more compact models, check out our compact digital camera reviews.

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