Fujifilm lines up five new digital camerasThe S200EXR superzoom and four 'point-and-shoots'

23 July 2009

Fujifilm S200EXR

The Fujifilm S200EXR features a 14.3x optical zoom

Fujifilm has announced five new digital cameras: the S200EXR superzoom, the Finepix J30, the Finepix A170, the Finepix Z35 and the Finepix F70EXR.

The Fujifilm S200EXR features a 12Mp sensor and a powerful 14.3x optical zoom. It has an ISO sensitivity that can be set as high as 12,800, but only with a compromised 3Mp resolution. The LCD measures 2.7-inches diagonally, and the camera features optical image stabilisation. The S200EXR is scheduled for an August launch, but pricing on all models has yet to be confirmed.

Fujifilm S200EXR superzoom

The 10Mp F70EXR, the 10.2Mp A170 and the 12.2Mp J30 are all also slated for an August launch. Each of the three Finepix cameras feature a 2.7-inch LCD. The F70EXR boasts a 10x optical zoom, while the A170 and the J30 each feature a 3x zoom.

Fujifilm Finepix Z35

Fujifilm Finepix Z35

The EXR suffix on both the S200 and the F70 relates to a newly developed sensor, which Fujifilm claims that has been designed to operate in three different ways: to deliver high-resolution images, to deliver high dynamic-contrast images (allowing darker and lighter areas in pictures to be correctly exposed), and to work more effectively in low-light conditions.

Fujifilm EXR sensor

The EXR sensor first featured on the Fujifilm Finepix F200EXR, and full lab-results of this camera's performance can be read in our digital camera reviews. 

The Fujifilm Finepix Z35 - unlike the other four models - is scheduled for a September release. The Z35 features a 10Mp sensor and a 3x optical zoom. Like the other four Finepix models announced, the Z35 hosts a variety of shooting modes and offers the ability to record video clips.

Richard Parris, Which? digital camera expert, said: 'Fujifilm's EXR sensor technology is causing quite a buzz, and it'll be interesting to see how these cameras fare with our testers. The F200EXR seems to have been just the start, and we look forward to testing more of these innovative models when they become available'.

For help choosing the best digital camera check out our in-depth, lab-based digital camera reviews.

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