LG unveils next generation Chocolate mobile phone'Disruptive force in conventional mobile screens'
30 July 2009
LG has released images of the next generation Chocolate mobile phone - the successor to the original LG Chocolate, of which LG claims to have sold 21 million handsets worldwide.
Also known as the LG BL-40, the new LG Chocolate is scheduled to be launched in August, when it will become the fourth handset in LG's Black Label Series of mobile phones - the other three handsets being the original LG Chocolate, the LG Shine and the LG Secret.
The BL-40 features a screen with a 21:9 aspect ratio, making it longer than conventional 16:9 or 4:3 screens. The handset also features a 5Mp camera.
LG Chocolate mobile phone
Jeremy Newing, head of marketing at LG, said: 'We believe LG Chocolate’s successor will have a tremendous impact on the market'.
The first LG Chocolate, also known as the KG800, missed out on being a Which? Best Buy due to several shortcomings, including reception, battery life and camera and music player quality.
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Jon Barrow, Which? mobile phone expert, said: 'The original LG Chocolate was a hugely popular phone, yet didn't perform too well in our tests. Hopefully LG has addressed the issues that we found in the first Chocolate, and we look forward to testing the reworked mobile phone in our labs once it is launched'.
For help choosing the best mobile phones, check out our in-depth, lab-based mobile phone reviews.
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