Despite the ongoing recession, web shoppers spent over £4.2 billion with online retailers in July – 15.7% more than was spent in June and 16.8% more than July 2008.
People seem to be spending their money on clothing, footwear and accessories, where sales increased 18% month on month and 17% year on year, according to the IMRG Capgemini e-Retail Sales Index.
Online sales of electrical items also rose – up 11% from June – with twice as many men as women shopping online.
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Cameron McLean, of online payment service PayPal, said: ‘Men love the quick and efficient nature of the internet, especially when it comes to buying technology and gadgets.’
The research shows that men are also spending more than women online; men spent an average £2,602 over the past six months compared to £1,930 for women.
However, the bad weather had a negative impact on sales of some items. Online sales of alcohol tumbled in July, as drinkers were forced to cancel picnics due to heavy rainfall. Sales fell 15% month on month and 23% year on year.
Source: PA News
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