Samsung Wave 723 mobile phone launches at IFASecond handset to run the Bada operating system

02 September 2010

Samsung has announced the Wave 723 mobile phone, its latest smartphone to run the Samsung Bada operating system, at the IFA consumer electronics show in Berlin.

The new Samsung Wave - also known as the Samsung GT-S723E - has a 3.2-inch LCD screen, a 5Mp camera and wi-fi capabilities. The model will be available across Europe from September and in the UK from October. Pricing and network availability is yet to be announced. 

Find out more details of the Samsung Wave 723, along with our first impressions, in the First Look video below.

Samsung Wave 723 at IFA 2010

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Samsung's Bada operating system

Bada is a mobile phone operating system similar to Apple's iPhone OS, Google's Android and Microsoft's Windows Mobile systems. It includes direct access to the Samsung apps store where users can download games, ebooks and social networking apps. 

Samsung's Bada operating system debuted on the original Samsung Wave mobile handset earlier this year. 

Which? mobile phone expert Jon Barrow says: 'We were impressed by the original Samsung Wave when we tested it earlier this year and hope for a similar performance from this new version. Samsung has scaled back some of the premium features found on the original model, so the screen has far fewer pixels for example, but we'd expect this to mean that the new Wave 723 should have a lower price tag'.

For all the latest from IFA 2010, from TVs to games consoles and mobile phones to tablets, check out our IFA news summary page each day