Online radio project Radioplayer, which is backed by the BBC and commercial radio, has announced plans to launch the service on March 31.
Dubbed by some as the ‘iPlayer for radio’, Radioplayer aims to make the experience of live and on-demand online radio far better.
According to Radioplayer: ‘Roughly 70% of UK homes now have broadband – but only about 2% of radio listening is through the internet – and that figure’s been flat for a while now. Somewhere along the way, we forgot to make it simple to listen to the radio online.’
Radioplayer has created a standardised radio player that broadcasters can embed on their websites. Based on Adobe Flash, each Radioplayer console will feature playback controls, a search box for finding other online radio stations, and a common way for users to save favourite stations for later use.
It plans to launch with 150 stations, and in future expand its offering to between 200 and 300 stations.
Read our quick guide on how to tune into and use internet radio.
Which? digital radio expert, Katie Waller, said: ‘Making the content of radio shows searchable is a great way of helping listeners find the music they like, or shows that discuss the issues they care about.’
‘It’ll encourage more of us to listen to more stations rather than sticking with the handful we always listen to. However, Radioplayer is for internet radio, so it’s unlikely to encourage consumers to listen to DAB – the government’s chosen main radio platform for the future.’
Want to buy a DAB digital radio? Read our guide on How to buy the best digital radio.
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