Consumer sales of digital books rose from £4 million to £16 million in the UK in the last year.
The Publishers Association has released its annual report showing that digital sales are on the up.
The figures, based on sales across the UK book publishing industry, reveal total consumer digital sales – including consumer ebooks, downloads and audiobooks – showed the most rapid growth. Sales in this sector have increased by over 300% since 2009, from £4 million to £16 million.
The popularity of ebook readers, such as the bestselling Amazon Kindle, have lead to a wider consumer market for digital books.
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Digital publishing market
Although ebook sales increased rapidly in 2010, the digital publishing market still only makes up 6% of the UK publishing market as a whole. Within this, consumer digital sales of ebooks and downloads increased from 2% to 11% between 2009 and 2010.
Richard Mollet, Chief Executive of The Publishers Association said: ‘Academic and professional publishing, which embraced digital platforms over a decade ago, continues to lead the field. But now that technology is putting e-reading devices into consumers’ hands, we are starting to see the rapid growth of digital sales in the area too, as consumer publishers develop digital formats to reach wider audiences’.
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