New Chrysler 300C prices announcedBMW 5 Series rival to cost £35,995

03 May 2012

Chrysler 300C

The Chrysler 300C goes into direct competition with the popular BMW 5 Series

Chrysler has announced pricing for its 2012 300C saloon – the four-door BMW 5 Series rival will cost £35,995 when it goes on sale in the UK in June.

Chrysler 300C: Two trim levels

The Chrysler 300C will be available in two trim levels. Entry-level Limited specification will cost £35,995 and offers heated seats, cruise control, air suspension and hill start assistance.

Upgrading to Executive trim costs £4,000 and adds adaptive cruise control, collision warning, keyless entry and leather upholstery among its standard kit list.

Chrysler 300C: V6 turbodiesel engine

Both versions of the forthcoming 300C will be powered by Chrysler’s 236bhp 3.0-litre turbodiesel engine.

The new engine produces 28bhp more than in the previous generation of the American saloon, so performance should be improved – expect a 0-62mph time of around 7.5 seconds.

The new engine is also more efficient than the older unit, returning a claimed 39.8mpg with 185g/km CO2, meaning £215 car tax (VED). In our initial lab tests of the new 300C however, we recorded a slightly disappointing 35.8mpg average.

Chrysler 300C: Competitive price

The 300C is competitively priced and offers more equipment as standard than a similarly priced BMW 5 Series, the 525D SE costs £35,140.

However, the 300C is likely to depreciate far faster than the BMW, and poorer fuel economy means running costs will potentially be higher.

More on this...