More than 36,000 people make The Big SwitchWhich? campaign helps tens of thousands save on energy

01 June 2012

Cooperative Energy logo

Following Co-operative Energy's winning bid in The Big Switch auction, more than 36,000 people have switched their energy supplier.

On 11 May Which? held a reverse auction with energy suppliers to try and secure a better gas and electricity deal for thousands of consumers.

The winners, Co-operative Energy, proposed a brand new market-leading tariff. Since the auction, 36,000 people have decided to switch, making an average annual saving of £223.22 on their energy bills.

Richard Lloyd, executive director of Which?, said: 'The Big Switch was a UK first and despite some people saying it would fail, we managed to move the market by securing a new market-leading deal and have already delivered an average saving of over £200.'

Collective switching in the UK

The Big Switch was the first time that any UK organisation had arranged collective switching on such a large scale. Which? partnered with campaigning organisation 38 Degrees to encourage people to register and spread the word.

David Babbs, Executive Director of 38 Degrees, said: 'Thousands of us have come together to challenge the power of the big gas and electricity companies. We have achieved a fantastic result.'

He added: 'It proves that people power works – and its exciting to think about where it will go next.'

After The Big Switch

If you didn't manage to register for The Big Switch, you can still find your best gas and electricity deal using Which? Switch. Just enter your details (it is useful if you have a recent utility bill to hand) and you can see which energy deal is the cheapest for you.

Which? is also campaigning for more affordable energy for everyone - from tackling complex energy tariffs to urging the government to control on the cost of the smart meter roll-out.

More on this…