EDF Energy supports call for simple energy pricesFirst big supplier backs single unit energy price

15 June 2013

EDF Energy logo

Major supplier EDF Energy has expressed its support for proposals to help consumers find the best deals and save money.

EDF Energy has pledged to implement a single unit price if all other suppliers commit to the measure. The company also wants to see standing charges scrapped in favour of giving customers one simple gas and electricity price for easy comparison.

Which? is calling for a single unit price for energy so that customers can easily find the best deal and switch to save on their bills. We welcome EDF Energy’s announcement that it also supports this simple method of displaying prices. Simple energy prices are vital for enabling people to spot the cheapest deal for them.

Which? executive director Richard Lloyd said: ‘Rising energy prices are the biggest worry for hard-pressed consumers, but many people don't switch to save money because the market is too complicated, so it is good to see EDF backing a single unit price for energy tariffs.’

Leading the way to simple energy prices

Ebico, a smaller energy supplier, already provides its customers with a single unit price. Now we want to see more suppliers support the measure and lead the way towards simple prices.

As energy prices rise, it will be increasingly important for customers to be able to compare energy tariffs and spot if there is a deal on the market that could save them money. Simple prices will give more people the confidence they need to move to a better tariff.

Mr Lloyd added: ‘We recently found eight in 10 consumers could identify the cheapest deal when using the petrol-forecourt-style single unit price, and 10,000 people have already joined our campaign in support of this change. Let's hope other suppliers now follow EDF’s lead and we see an end to confusing energy pricing soon.’

If you are tired of confusing tariffs, please support our pledge for simple energy prices.