M&S Bank skyrockets in satisfaction surveyHuge customer score helps bank gain travel insurance accolade
06 June 2014
M&S Bank has become a Which? Recommended travel insurance provider, after its customer satisfaction rating soared in our latest survey.
The retail giant registered a customer satisfaction rating of 79% alongside an above average policy score of 73%, making it eligible for WRP status.
Saga retained its status as a Which? Recommended Provider, after registering a customer satisfaction rating of 70% and a policy score of 95%.
Customers of 29 different travel insurance providers were questioned as part of the bi-annual survey.
Go further: Travel insurance - Which? Recommended Providers - see the results of our survey in full
Travel insurance: best and worst for customer satisfaction
M&S Bank (79%) and Saga (70%) were the only travel insurance providers to achieve a customer of 70% or above, which is part of the criteria to be considered for WRP status.
Direct Travel saw the largest leap in customer scores across all insurers in the survey, from 51% to 61%.
At the bottom end of the table, Holidaysafe registered the lowest score of 47%, whilst the Co-operative Bank's score suffered the biggest drop, from 65% to 56%.
In order to calculate these scores, we asked 4,656 members of the general public about their travel insurance provider, questioning them on overall satisfaction and the likelihood of recommending the provider to a friend.
Go further: Best Rate travel insurance - find out which providers offer the best value
M&S Bank customers are generally satisfied across the board
M&S Bank scores very well for customer satisfaction across a wide range of its financial services.
The bank also recently launched its first free-to-use current account.
Go further: How does the M&S Current Account compare? - see our verdict on this new bank account