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Broadband: Best Buys 
Is your broadband provider up to speed?
Signing up to an internet service provider (ISP) is a big decision. Imagine how frustrating it must be if you’ve just signed up to a long contract, only to experience a slow or flaky broadband connection and lacklustre customer service. Luckily, our team of Which? experts can help you find the best broadband provider for your needs.
More than 11,000 Which? members across the UK have shared their broadband experiences with us so you can discover which services are 'Best Buys' and which ones are best avoided. Don’t worry, we bring you their collected wisdom in plain English, rather than geek-speak. So you can rest assured that navigating through the minefield of broadband providers won’t have you pulling your hair out.
Along with helping you choose the ideal broadband provider, we provide you with the right advice on how to seamlessly switch to a better-performing ISP if you have an existing connection. And, by joining Which?, you’ll get access to all our reviews and advice on thousands of products, from laptops to pushchairs; all designed to help you make the wisest buying decisions.
Take a trial to Which? and unlock all our reviews for a limited trial period.
Broadband reviews you can trust
With the help of our members, we've reviewed more than 130 broadband deals from 23 of the UK’s top ISPs, including BT, Sky, Orange, TalkTalk and Virgin Media. We've covered all types of packages, including capped and uncapped broadband, as well as high, medium and slow speeds.
All the options were judged by our same high standards to discover how each of them performed. And we haven't just measured the connection speed. We've compared the value for money, customer support, ease of setup and connection reliability too.
You may be surprised to discover how your current ISP performs in our review. In fact, even though there are rigorous criteria in place when selecting Best Buys, we didn’t expect to see such underwhelming results from so many providers.
What makes a Best Buy broadband ISP?
Which? Best Buy broadband packages represent outstanding reliability and overall customer satisfaction. And apart from value for money, we place great importance on tip-top customer service – because that’s what you told us is a crucial factor when choosing an ISP. Out of all the ISPs, only one of them was deemed good enough to be named a 'Best Buy' and five of them were so disappointing to Which? members, we rated them as 'Don't Buys'.
More ways to save money
By joining Which?, you also get access to all of our reviews and Best Buy recommendations, covering thousands of products. And if you're still not clear on the best option, you can call our helpline team for more personal advice.
Best of all, you can sample the benefits of Which? during a trial. So you can make the right buying decisions faster than ever before.
Sign up for a trial membership to Which?
- Reviews of more than 130 broadband services: capped, uncapped, high-speed, medium speed and slow speed.
- Best Buy broadband packages for a fast and reliable internet connection.
- Reviews of home broadband services from 23 broadband providers.
- Use the Which? broadband usage calculator to choose a Best Buy broadband deal to match how you use the internet.
