Which? uses cookies to improve our sites and by continuing you agree to our cookies policy.

Best TV brands

Samsung TVs: should you buy one?

By Ben Stockton

Article 2 of 6

Samsung is the UK’s most popular TV brand. Use our expert guide to help you buy the best Samsung TV.

Put us to the test

Our Test Labs compare features and prices on a range of products. Try Which? to unlock our reviews. You'll instantly be able to compare our test scores, so you can make sure you don't get stuck with a Don't Buy.

Samsung TVs: everything you need to know

South Korean company Samsung is the biggest-selling TV brand in the world. Best Buy Samsung TVs can range from affordable 40-inch televisions costing less than £500 up to huge 65-inch premium models that will set you back more than £2,000.

Although it does still release full-HD TVs, Samsung now mostly offers TVs capable of 4K picture quality, otherwise known as ultra HD. 4K TVs have four times the number of pixels as full-HD sets, meaning they can theoretically display a much sharper picture.

As well as playing 4K content – which is becoming more widely available through the likes of Sky and Virgin, and streaming services such as Netflix – Samsung 4K TVs can upscale a full HD picture to near-4K quality. Find out more from our 'What is 4K TV?' guide.

Many Samsung TVs also offer support for ‘high dynamic range’ (HDR) video. This is supposed to give brighter whites, darker blacks and more subtlety of colour tones in between. The number of films and TV shows to watch in this 4K-complementary format remains sparse, however.

Fancy getting your hands on a Samsung TV? See which Samsung TV topped our testing

Best Samsung TVs

Samsung UE55KS8000
Today's best price £1,399.90
Which? score 78%
Reviewed Jun 2016
Best Buy
Picture quality:
4 out of 5
Sound quality:
5 out of 5
Ease of use:
4 out of 5
Screen size:
Member exclusive
Curved:
Member exclusive
Resolution type:
Member exclusive

It matches some of the best sound we’ve heard from a TV, with a pin-sharp picture and nicely balanced colours, comfortably surpassing the Best Buy cut-off. With both premium features and performance, this is a TV worth blowing the budget on.

Samsung UE55KS9000
Today's best price £1,199.00
Which? score 77%
Reviewed Jun 2016
Best Buy
Picture quality:
4 out of 5
Sound quality:
5 out of 5
Ease of use:
4 out of 5
Screen size:
Member exclusive
Curved:
Member exclusive
Resolution type:
Member exclusive

Another set with a sizeable price tag, this TV may leave your pockets feeling a little lighter but you won’t regret it. With all the features you could wish for, supreme sound and very good picture quality, it’s a sure-fire Best Buy.

Samsung UE49KS7000
Today's best price £999.90
Which? score 76%
Reviewed Jun 2016
Best Buy
Picture quality:
4 out of 5
Sound quality:
5 out of 5
Ease of use:
4 out of 5
Screen size:
Member exclusive
Curved:
Member exclusive
Resolution type:
Member exclusive

A touch cheaper than many other Best Buys, this set proves you don’t have to spend over a grand to get a top quality set. With vivid, balanced colours – particularly with 4K – there’s no scrimping on performance, either.

Samsung UE49KU6400
Today's best price £629.99
Which? score 75%
Reviewed Jul 2016
Best Buy
Picture quality:
4 out of 5
Sound quality:
5 out of 5
Ease of use:
4 out of 5
Screen size:
Member exclusive
Curved:
Member exclusive
Resolution type:
Member exclusive

Matching the score of TVs more than double its price, this bargain Best Buy’s natural, balanced colours are a joy. You still get 4K HDR – a feature typically found on higher-end sets. This is affordability without compromise.

Samsung UE43KS7500
Typical price £1,099.00
Which? score 75%
Reviewed Jul 2016
Best Buy
Picture quality:
4 out of 5
Sound quality:
4 out of 5
Ease of use:
4 out of 5
Screen size:
Member exclusive
Curved:
Member exclusive
Resolution type:
Member exclusive

Some may see curved TVs as a bit of a gimmick but this one will impress nonetheless. Combining a great picture with decent sound and an easy-to-use interface, this set is a comfortable Best Buy.

Samsung smart TV

Almost all of Samsung’s latest TVs are ‘smart’, internet-connected sets. On Samsung’s smart TV platform, known as Tizen, you’ll find catch-up and streaming apps, as well popular social media apps such as Facebook and Twitter.

Launched in 2015, Tizen is available on Samsung’s 5500-series models and above – that means Tizen TVs start at around £250. In terms of the breadth and quality of apps available, it’s one of the best TV operating systems out there. However, there have been a number of delays in making key catch-up apps, including BBC iPlayer and ITV Hub, available on the brand’s 2016 TVs.

To get started, you press the ‘Smart Hub’ button on the remote and a bar appears at the bottom of the screen, giving access to apps, the web browser and other key features – all presented in brightly coloured icons.

The bar changes dynamically to display the services you use most frequently. And because it runs across the foot of the screen, you can keep watching TV programmes in the background while using it.

Samsung smart remote: 'Smart touch control'

Samsung smart TVs always come with a standard remote control, but higher-end models also either come with or support a ‘smart touch control’ remote, too.

The smart remote has an on-screen pointer that’s activated by placing a finger or thumb on a touchpad. It’s useful for navigating, but the remote itself has few physical buttons and, overall, it feels like it has been oversimplified in the pursuit of a good-looking design.

Evolution kit: Samsung culls upgrade option

Samsung launched its first TVs with ‘Evolution ports’ in 2013 on the high-end sets. The ‘Evolution kits’, costing around £200, allowed customers to upgrade the hardware, software and connections on their set without shelling out for a brand new TV.

But in 2016, the company scrapped the idea, rolling out software updates for 2015 Tizen TVs instead. There’s little to suggest that the idea will return at any point.

Samsung TV: model numbers explained

Once you understand the conventions, Samsung’s approach to model numbers is straightforward to understand. Let’s take the Samsung UE55KS9000 as an example.

Here, the ‘UE’ means that it’s an LED set (P models are plasma TVs, but Samsung no longer makes these). The first number you see is the size of the screen, so ‘55’ is for a 55-inch screen.

The K shows that it’s a 2016 model (J is for 2015 and H is for 2014), and then the final four numbers are what series it belongs to. So this 9000 model is from the company’s flagship 9 Series, whereas a 4000 model is from the 4 Series, Samsung’s entry-level TV range.

If you see Samsung TV models starting with ‘T’ or ‘TW’, they are what’s known as ‘monitor TVs’: small TVs that can double as computer monitors.

SHARE THIS PAGE