Blog writing tips and blogging advice Publicise your blog
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This article, Blog writing tips and blogging advice, was last updated on 07 April 2009 and is now out of date and held in our online archive for reference. Explore our latest Technology articles.
Publicising your blog
Make your blog search-engine friendly
There are a few things you can do to make your blog more search-engine friendly. Use post titles and post page-archiving. This will automatically give each of your post pages an intelligent name based on the title of your post.
Join Twitter and become a ‘follower’ of as many of your blog's readers as possible
Also, try to be descriptive when you blog. A well-crafted post about something very specific can end up very near the top results of a search.
Become a ‘twitterer’
Many of the people reading your blog will use the Web 2.0 social networking site, Twitter. If you haven’t already, join Twitter and become a ‘follower’ of as many of your readers as possible.
This will allow you build up a detailed picture of your audience, which will help you give them what they want. You could also give your Twitter account in your blog, and even add it to the end of every blog post.
Put your blog URL in your email signature
Think of how many forwarded emails you've seen in your day, and just imagine the self-promotion possibilities if you put your blog URL in your email signature.
Submit your address to blog search sites and directories
People look for blog content at sites such as Technorati every day. Are you on their list? You should be. Also submit your blog's url to website popularity index Popdex, and any other site of that ilk you come across.
Visit blogging forums such as Bloggeries
Talk to the blog experts
What better way to get the inside track on blogging than to pick the brains of expert bloggers?
There are numerous blogging forums – places bloggers exchange tips, tricks and experiences on all aspects of blogging, from self-promotion to writing skills. Among such forums are Bloggeries and Bloggst.
Link to other blogs
Links are the currency of the blogosphere, and it takes money to make money so start linking. Install a blogroll – a simple yet effective social networking scheme that is a great way to generate traffic. Without traffic, your blog will be unattractive to advertisers.
Be an active commenter
Most comment systems also provide a way for you to leave a link back to your blog that begs a visit at the very least. So always aim to leave a comment or two in other people’s blogs.
Join relevant forums
Visit ProBlogger for advice on making money form your blog
Forums are a huge treasure of ideas for blog posts. Search for forums dealing with the subject you're blogging about, and join as many as possible. Start answering questions in the forum and have your blog address in your signature.
Make money from your blog
Though no one’s pretending it involves anything other than lots of time and effort, there are many ways to make money from a blog, either directly or indirectly.
For example, MarketLeverage lets you offer hundreds of offers to your readers, with most programs paying per lead or per sale.
Text Links Ads, meanwhile, is the most popular place to buy and sell text links. And remember: for a blog to turn a buck you need sharply focused subject matter and heavy traffic. For more advice in this area, visit ProBlogger.
