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Campaigns | Misleading pricing

Misleading pricing media image 402600

Aims

  1. We wanted to bring an end to misleading supermarket pricing tactics that exaggerate discounts and manipulate shoppers.
  2. Using our super-complaint powers we called on the Competition and Markets Authority to take action against supermarkets' pricing tricks.
  3. Win! The Competition and Markets Authority agreed that action was needed and secured formal legal commitments to end dodgy pricing tactics
Take action

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260,988
petition signatures
Help us reach 300,000