Which? uses cookies to improve our sites and by continuing you agree to our cookies policy.

Fund supermarkets reviewed

AJ Bell Youinvest fund supermarket review

By Michael Trudeau

Article 1 of 14

Put us to the test

Our Test Labs compare features and prices on a range of products. Try Which? to unlock our reviews. You'll instantly be able to compare our test scores, so you can make sure you don't get stuck with a Don't Buy.

In our review, we analyse the charges levied by AJ Bell Youinvest fund supermarket, suggesting which areas provide good value for money and which appear expensive.

AJ Bell Youinvest fund supermarket overview

Which? Score: Subscribe

AJ Bell


Formerly known as Sippdeal, AJ Bell Youinvest is a fund supermarket offered by AJ Bell that offers stocks and shares Isas and dealing accounts, as well as its flagship self-invested personal pension (Sipp), which it claims was the first online Sipp in the UK when it was launched in 2000.

AJ Bell Youinvest fund supermarket review

You can also see the results of our unique customer satisfaction survey, which reveals how customers rate Youinvest fund supermarket for:

  • customer service
  • administration
  • information on investment opportunities
  • online Account Functionality
  • online Tools and Guidance
  • value for money.

Each of our reviews includes testimonials from Which? members who invest their money with the fund supermarket, so you can see what real investors say about its service.

Log in or trial Which? for £1 for full access to our fund supermarket reviews.


Which? Limited (registered in England and Wales number 00677665) is an Introducer Appointed Representative of Which? Financial Services Limited (registered in England and Wales number 07239342). Which? Financial Services Limited is authorised and regulated by the Financial Conduct Authority (FRN 527029). Which? Mortgage Advisers and Which? Money Compare are trading names of Which? Financial Services Limited. Registered office: 2 Marylebone Road, London NW1 4DF.