Britons are drowning under a mountain of unwanted gifts that they’re too embarrassed to return, a new survey reveals today.
Homewares giant Habitat says the average person buys 29 presents each year and 40 per cent of these will be a disappointment to the recipient.
The survey of 1,000 people also found that 57 per cent of British households have been too embarrassed to return any unloved presents, while an enterprising 20 per cent have passed an unwanted gift on as a present to someone else.
Habitat also says that two thirds of the public haven’t cleared out their clutter for more than six months.
Victoria Eden of Habitat said: ‘People need to be smarter about their giving. With so many homes kitted out with the latest mod cons it is time to give people something they actually want and can chose themselves.
‘We found that half of the respondents would rather have vouchers or money than gifts that have been purchased sporadically.’
Habitat revealed the results of the survey at the launch of a new gift service. It offers an account to which friends and family pledge money and the cash can then be used to buy what you want. You can register online, over the phone on 020 7614 5397 or in any Habitat store.