Tesco has launched mobile broadband bundles with free laptops and netbooks, putting it head-to-head with Carphone Warehouse.
The combined PC and broadband deals are available from Tesco’s Online Mobile store – tescocontractmobilephones.com – and from 50 of its in-store phone shops as Tesco attempts to become a leading player in the UK telecoms industry.
Tesco’s online service offers the ability to ‘Build your own laptop deal’ according to the company, and lists 37 models of laptops and netbooks from brands including Acer, Compaq, Dell, E-machine, HP, Lenovo, Sony and Toshiba. The packages are available with both Orange and 3 mobile broadband contracts.
According to the Tesco website, the most popular deal is currently a free Compaq CQ60214EM laptop on a 24-month 3GB contract at £34.25 – a total cost of £822. Alternatively, the Which? Best Buy Dell Studio XPS16 is available on 24-month contracts from both Orange and 3 from £24.47 per month.
Which? has reviews of over 40 laptops and netbooks and expert advice on how to buy the best laptop.
Free laptops and netbooks
Lance Batchelor, chief executive officer of Tesco Mobile and Tesco Telecoms said: ‘We’re delighted to be able to offer our customers free laptops and netbooks for the very first time. We believe that mobile broadband is going to really take off in 2009 and we want to help our customers get the very best deals, making it easier than ever for them to stay connected wherever they are.’
Which? technology editor Matthew Bath said: ‘These deals sound great – and many often are. However, recent research from Which?, which didn’t include Tesco, has found that many mobile broadband and laptop offers from mobile phone companies are more expensive than buying the same mobile broadband and the laptop separately. Shoppers may ultimately end up paying for a “free” laptop with higher monthly contract costs, so make sure that you check how much each part of the deal costs when bought separately before signing up to a lengthy contract.’
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