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Which? Holiday makes Blackpool top seaside town

Blackpool puts Brighton in second place

Brassy, kitsch and fun – Blackpool has been given the thumbs up by the seaside-loving British public to become the nation’s favourite seaside town.

Boasting annual visitor numbers of 10 million, this well-loved resort beat 150 British seaside destinations to take the crown in a Which? Holiday survey, which was sent out to more than 4,000 members of the general public. 

Watch our video to find out why Blackpool won, from Which? Holiday expert Rochelle Turner.  


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Illuminations ‘simply breathtaking’

Fans love the town’s special atmosphere, while the popular illuminations that spectacularly light up the resort (3 Sept – 7 Nov), were described as ‘simply breathtaking’ by one enthusiastic respondent.

The resort’s popularity is attributed to its vast range of day and night entertainment. Behind the extensive stretch of beach on the seafront and along the three piers, there is a host of theatres, fairgrounds and numerous amusement arcades.

Although much of the two-mile stretch of seafront are somewhat down at heel, a multi-million pound regeneration injection has turned the tide for Blackpool and parts of the town are already stylish beyond recognition. The town centre’s streets, lined with coffee bars, are newly cobbled and car-free, and an elegant sweep of steps that connects the beach with the promenade has replaced most of the old concrete sea wall.

Seaside UK

Brighton runner-up

Brighton came a close second in the holiday magazine’s survey, with the promenade, pier and unique shopping experience winning particular praise. The town’s close proximity to open countryside is also a popular draw.

Bournemouth, Whitby and Scarborough completed the public’s favourite seaside towns. The quality and selection of beaches were a hit for Bournemouth, while Whitby and Scarborough were singled out for their scenic coastlines, proximity to the countryside and the dramatic North Yorkshire Moors.

Following closely on the heels of the top five towns, came runners-up Newquay, Torquay and St Ives, with Skegness and Great Yarmouth holding ninth and tenth positions, respectively.

In a separate survey, sent out exclusively to Which? members, Whitby took the accolade for favourite seaside town. The four top runners-up were Bournemouth, Brighton, St Ives and Southwold.

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