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Best Buy online store opens for virtual business

Online electronics shops face new Best Buy rival

Best Buy launches online store

Best Buy has launched an online consumer electronics store

High-street electronics shop Best Buy has launched a UK online shopping website, offering what it bills as ‘a better way for Brits to buy consumer electronics’.

Best Buy claims its online store, like its high-street shops, will let customers shop for ‘the very best and latest products and services available at great prices in a captivating and entertaining environment’. 

Best Buy online will stock all products and services that are available in its high street stores and at the same price, plus an expanded selection of online-only offers.

A well-established US retail electronics name, Best Buy branched out into the UK earlier this year with the launch of its first high-street store in Thurrock. It’s since opened four more shops across England, with a further store opening in Derby tomorrow.

Find out how Best Buy measured up to high-street rivals Comet and Currys when we spot-checked its prices for TVs, digital radios and white goods

Best Buy price promise

As well as tech products such as the latest TVs, laptops, mobiles and entertainment devices, Best Buy plans to offer a range of services to help customers get the most out of their technology. 

Best Buy has thrown down the gauntlet to key online rivals Currys, PC World, Argos, John Lewis and Comet. If its customers produce proof that a Best Buy product is available at a lower price on any of these sites before purchase or within 30 days of having bought the product, Best Buy promises to match the price. If the lower price is spotted in advance of purchases, Best Buy will also knock off 10% of the difference between the Best Buy price and the lower price. 

However its price promise excludes promotional or sale offers, and in reality 10% of any price difference might not amount to a huge saving unless the difference in price is substantial. 

The price promise also excludes all other online retail sites which might offer lower prices, so – as always – we’d recommend shopping around online to get the best price on your tech buys. You can find out which online shops Which? members like the most in the Which? online shop satisfaction survey

Wherever you buy from, go armed with Which? recommendations on the best services and products – invest in top quality tech products with help from our in-depth lab tests of:

  • LCD and plasma TVs
  • Digital cameras
  • Mobile phones
  • Printers
  • Laptops and netbooks

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