YouView is to start working with 29 content providers to shape and test the processes for making content available via its internet TV service.
Content providers include BSkyB, Film4oD, Guardian News & Media, Lovefilm, Radioplayer, Stream UK and Travel Channel.
The programme makers were selected after YouView invited organisations looking to make their content available on its internet TV service to make their interest known last year.
YouView says hundreds of organisations involved in content provision registered their interest in engaging with YouView as the platform develops.
It says these included a wide range of free and paid content, including entertainment, films, music, news, sport and local content.
YouView is a joint venture between the BBC, ITV, BT, Channel 4, TalkTalk, Arqiva and Channel 5.
Find out more about what the service will allow you to do, and when you’ll be able to watch it, in our free guide to YouView explained.
Sky and YouView
There has been some surprise at Sky’s inclusion in the list, as it was one of a number of parties to lodge a complaint to Ofcom’s investigation into YouView, then known as Project Canvas, last year.
A Sky spokesperson said: ‘We already distribute Sky content across a wide range of platforms. It makes sense for us to continue to explore new ways of reaching customers, but it’s too early to say at this stage whether we’ll offer a service over YouView.
According to YouView, all content providers, including those that form the advisory group, will be asked to confirm their formal intention to making content available later this year.
Lord Sugar joins YouView
Earlier this month it was announced that Lord Sugar will be taking over as non-executive chairman of YouView. He takes over from Kip Meek who resigned saying: ‘It has been apparent for some time that the YouView board would benefit from additional expertise in consumer marketing and technoloy delivery. Lord Sugar clearly supplies this’.
YouView is planning to launch in early 2012.
In the meantime, find out more about your existing options for getting extra channels without signing up to a subscription in our Freeview and Freesat digital TV guide.
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