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Holiday parks lag behind other travel firms

Center Parcs tops parks' satisfaction list

Center Parcs best holiday parks

Center Parcs was rated highest out of UK holiday parks

Holiday parks are lagging behind other travel firms in satisfying customers, according to Which?Travel research.

They managed a customer satisfaction score of just 60% compared with 70% for travel companies overall.

Center Parcs was the top scoring brand in the survey of 749 Which? members who had stayed in a UK holiday park in the past two years.

Center Parcs tops table

The company got the highest score for customer satisfaction, of 66%, despite getting the lowest rating, of two stars, for value for money. The price for a week at Center Parcs starting 1 August was £1,458.

Park Resorts was the lowest ranked company, with a customer satisfaction score of 37%. It received two stars for customer service, but three for value for money. Park Resorts’ price for a week starting 30 July was £217.

To see the full survey results and ratings, subscribe to Which? Travel.

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