EDF Energy has become the third of the major suppliers to announce a suspension of all doorstep sales activity.
The move comes after calls from Which? and other consumer organisations, including Consumer Focus, to suspend the practice.
Richard Lloyd, executive director of Which?, welcomed the decision: ‘People have told us that they don’t like doorstep selling, so it’s good to see that EDF Energy has listened to customers and put an end to this unpopular sales tactic.
‘It’s now time for the rest of the major suppliers to follow EDF Energy’s lead and focus on better value products and customer service instead of the hard sell.’
The end of doorstep sales?
Earlier this year two major suppliers announced that they would suspend doorstep sales. British Gas said that doorstep sales were ‘no longer an effective way to gain customers for the long term.’
Scottish and Southern Energy (SSE) announced their suspension in July, shortly after recognising that their customers didn’t like it.
The company had also been plagued by mis-selling scandals, and in May, were found guilty in court of misleading their customers on the doorstep.
Don’t ramp up phone sales
Which? wants to see all energy companies dropping doorstep sales, but is also concerned that they shouldn’t ramp up other forms of marketing that customers also find intrusive. Richard Lloyd said:
‘Very few people think energy suppliers are trustworthy, so this suspension will do little to restore customers; faith if suppliers simply use other forms of cold calling as an opportunity for hard selling.’
Which? would like to see energy companies helping people access the best deals without pressuring them into buying expensive or unnecessary energy products.
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