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Consumers targeted in holiday campaign

Atol campaign aims at independent travellers


Travellers who independently put together their own holidays are being targeted in a consumer protection campaign that starts today, Boxing Day.

The campaign aims to make all consumers more aware of the benefits of Atol protection for holidays involving a flight abroad, but it is specifically aimed at people who book their own flights, accommodation and other holiday components online, and use advice sites such as Tripadvisor.

Atol holiday protection

The scheme means that you will get your money back if a company involved in the holiday goes bust before you leave and guarantees you will be brought home if a company collapses while you are abroad.

From October 2012, any company selling you an Atol holiday must give you a certificate explaining what is protected, who is protecting it, and what to do if something goes wrong. You can find out more about how Atol protects you on our travel rights pages.

Adverts promoting the Atol scheme will appear on Tripadvisor and other travel websites. 

They aim to make people aware that any holiday involving a flight, accommodation and/or car hire must have Atol protection if the different parts are booked from the same retailer within a day of each other.

Atol certificates

The campaign also features the video below, which explains Atol and Atol certificates. It will appear on YouTube as well as on a new website for consumers, www.packpeaceofmind.co.uk.


The website will also allow people  to check if a travel company offers Atol protection by searching for its name.

If you buy an Atol protected holiday but are not given a certificate when you make full or part payment you should report the retailer to the Civil Aviation Authority.

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