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Morrisons launches new ‘Little Big’ baby range

Morrisons' new range includes nappy revamp


Morrisons has replaced its existing range of baby care products and accessories with a new ‘Little Big’ range, which includes nappies.

The new range offers an ‘extensive extension and expansion’ of its products, as well as key changes to its nappies. Morrisons says that the new ‘Little Big’ nappies now have ‘a super-absorbent core, anti-leak leg cuffs for fewer leaks and stretchy sides for a comfier fit’.

The range has also been extended to include swim nappies and nappies for newborns.

Take a look at our guide to disposable vs reusable nappies so you can decide what would be best for you and your baby. It includes information on the pros and cons of reusable and disposable nappies and issues such as environmental impact and storing and washing reusable nappies.

Huggies, Pampers and other top brands rated

Which? recently conducted a survey to find out which are the best and worst nappy brands, including Huggies, Pampers and Morrisons’ own-brand nappies (before the launch of ‘Little Big’).

We asked 1,448 UK parents to rate the nappy brands they use and were able to rate a range of brands from pricier ones like Pampers through to supermarket brands such as Tesco.

The best nappy brand got a customer score of 73% but the bottom two only 44% – a big difference. Find out which was the best disposable nappy brand from our results. Morrisons’ previous version of its own-brand nappy got one of the worst ratings for absorbency. We’ll find out whether its new nappy is an improvement in our next survey.

It’s a good idea to stock up on nappies before your baby is born as your baby will go through nappies at lightning speed. 

As your energy levels in pregnancy tend to peak in the second trimester (around 14 weeks), it’s a good time to go shopping for baby essentials. Visit our guide to baby products you need to find out which essentials to buy and which are the most and least useful baby products according to parents.

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