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Which freezer brand?

Top 10 freezer brands for 2018

By Ben Slater

Article 1 of 2

Which freezer brand is best? Our rankings reveal whether big names such as Beko, Bosch and Samsung are worth buying.

Put us to the test

Our Test Labs compare features and prices on a range of products. Try Which? to unlock our reviews. You'll instantly be able to compare our test scores, so you can make sure you don't get stuck with a Don't Buy.

We've tested and reviewed hundreds of freezers to find the best for freezing food. On the strength of our extensive test results, we’ve developed an in-depth knowledge of where brands excel and where they just don’t measure up.

We've crunched the masses of data from our test lab and combined it with our reliability scores to build in-depth profiles of the biggest brands, including Beko, Bosch, Samsung and Zanussi. 

In the table below, we've collated all our freezer test results on the current test programme, so you can see at a glance how the key brands of freezer stack up against one another. We've also given our expert view of the brand to help you decide whether it's the best one for you.

If you already have a freezer brand in mind, take a look at our freezer reviews to find the right model for you.

Freezer brands rated 

We've brought together all our expertise on each freezer brand, including recent tests for individual models and owners' feedback from our Which? survey, so you can see straightaway which brands are best. For each brand you can find out: 

  • Average test score - how good each brand's freezers are overall, based on models tested between July 2015 and November 2017. 
  • How reliable it is - we ask owners to tell us about any problems they've had with their freezer, and use this data to assess how likely or otherwise each brand's freezer is to let you down. 
  • How owners rate it - how satisfied owners are with their brand of freezer, and whether they would recommend it to a friend. Brands are given a customer score based on this. 
  • Our verdict - we tell you, in a nutshell, what we think of the brand. All the well-known freezer brands feature in our tables, so whether you fancy splashing out on a Miele freezer or a Beko, first find out what owners of these brands really think of them. Here's a preview of how the best and worst brands stack up against each other:

Only logged-in Which? members can view our exclusive ratings and verdicts in the table below. If you're not yet a member, sign up for a trial to get instant access.

Freezer safety

Please note that the results in the table below are based on performance and how likely a freezer is to develop a fault over its lifespan. We're no longer recommending you purchase a fridge with non-flame-retardant plastic backing. So, in addition to looking at the results in the table below, we also suggest you also read more about freezer safety before buying a new freezer. We’re also currently conducting more fire tests across all refrigeration brands, so look out for the results of our investigation next year.

Top 10 freezer brands
Top 10 freezer brands
Brand name Average review score Reliability rating How owners rate this brand (Customer score - %) Should I buy it?
Subscriber only content 68% 90%

With an outstanding customer score of 90%, the vast majority of Which? members who own this brand are satisfied with their purchase and would recommend the brand to a friend. This brand also topped our reliability rankings, so you're less likely to run into problems a few years down the line. We've only tested one Best Buy freezer from this brand in recent years, though.

Subscriber only content 87% 85% This is one of the top freezer brands around. It ticks all the boxes because it has the second-highest customer score, a five-star reliability rating and, although we've only tested a small number so far, an impressive track record in our tough freezing tests.
Subscriber only content 60% 85% These freezers tend to be reliable and very energy efficient, so they should be a low-maintenance and low-cost option to run. They're often not cheap to buy, though, and the ones we've subjected to our tough tests have mostly been good, rather than exceptional.
Subscriber only content 71% 84% This is a very good all-round freezer brand. While it only currently has one Best Buy to its name, lots of the other freezers from this brand performed well in our tests and the brand also earns the third-highest reliability rating and the fourth-highest customer score overall.
Subscriber only content 71% 83% The freezers we've tested from this brand in recent years may be pricey but they perform well, albeit not quite well enough to earn our Best Buy recommendation. If you're tempted, you'll be pleased to know that the brand is reliable and most owners are happy with their purchase and would recommend it to a friend.
Subscriber only content 66% 81% These freezers earn four stars for reliability and tend to be very energy efficient, so they're less likely to drive up your energy or maintenance bills. But there are slightly better options when it comes to performance, so if you want to fully maximise the amount of nutrients that are locked into your food when you freeze it, you might want to look elsewhere.
Subscriber only content 70% 74% We've tested some impressive freezers from this brand in recent years and, although they don't all live up to such high standards, this is still a good all-round brand. Its freezers tend to be both affordable and reliable, which perhaps contributes to its good customer score of 74%.
Subscriber only content 77% 74% We're yet to test a bad freezer from this brand, as its high average review score reflects. Its scores for reliability and customer score are more middling but are still at a good overall level, so there's lots to like about this brand of freezer.
Subscriber only content 57% 74% Despite its good reliability and customer scores, the freezers we've tested from this brand in recent years have been a little hit and miss.
Subscriber only content 75% 74% These freezers tend to do well in our tough performance tests and the brand's respectable customer score is good enough to get it into the top 10. This brand of freezer also earns four stars for reliability, so there's a good chance its freezers will stay fault-free for years to come.
Table notes Reliability and owners' ratings are based on a September 2017 survey of 1,843 Which? members who own freezers. The average test score is a result of all models tested since July 2015. How owners rate this brand: The customer score reflects owner satisfaction and how likely owners are to recommend this brand.
Freezer brands: How the rest compare
Freezer brands: How the rest compare
Brand name Average review score Reliability rating How owners rate this brand (Customer score - %) Should I buy it?
Subscriber only content 56% 73% The freezers we've recently reviewed from this band didn't ace our tests, and so are unlikely to be the best at preserving your food in top condition. But they're reliable and customers tend to be satisfied with them, suggesting you can count on them to provide fuss-free freezing for years to come.
Subscriber only content 73% 71% These freezers tend to be reasonably priced and they earn four stars for reliability, which is very respectable. When you consider the fact that many of the freezers we've tested from this brand have also performed well in our tough cooling tests, this brand isn't a bad all-rounder.
Subscriber only content N/A 70% We haven't tested any freezers from this brand in recent years, so we can't guarantee they'll be a good home for your frozen food. While they earn a decent reliability score, the brand's customer score is the second-lowest in our table, so you may want to consider another brand ahead of this one.
Subscriber only content 65% 65% The freezers we've tested from this brand in the last couple of years haven't been bad, but every other brand in our survey has superior reliability ratings and customer scores, so you might want to consider a freezer from one of these brands instead.
Table notes Reliability and owners' ratings are based on a September 2017 survey of 1,843 Which? members who own freezers. The average test score is a result of all models tested since July 2015. How owners rate this brand: The customer score reflects owner satisfaction and how likely owners are to recommend this brand.

Can't see the brand you're interested in here? Head to our freezer reviews to compare reviews of all popular models.

Choosing the best freezer brand

As you can see from the table above, two brands stand out at the top of the pile, with full marks for reliability, and impressive customer scores. If you buy your freezer from either brand, you are more likely to end up with a machine that you're satisfied with and will stand the test if time.

The same cannot necessarily be said for brands that score three stars for reliability, or have an average review score or customer score of less than 60%.

How we calculate the best and worst brands

We conduct an annual reliability survey among thousands of Which? members, asking them to tell us about their household appliances. The responses are used to calculate a reliability score based on how long freezers last in the homes of real owners, and the types of faults they develop.

We also calculate a customer score, which reflects how satisfied real owners are with their brand of freezer and whether they would recommend it to a friend.

All this is combined with the years of testing data we have accumulated by putting freezers through their paces. This gives Which? a unique and comprehensive view of the best and worst brands of freezer. 

And because Which? buy all of the samples we test ourselves and we don't accept any advertising, we are completely independent and you can trust us when we make a recommendation.

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