Advice Guide

Best TV brands

by Andrew Laughlin Back to advice guides

When buying a new TV, you should go for a brand that has a reputation for quality, innovation and value. Find the right TV brand for you with our guide.

Just want to see great TVs? Check out our TV reviews to find the models that have been named Best Buys.

Head to the shops and you'll see a huge range of TV brands all vying for your attention and cash. We take closer look at the best TV brands, including Samsung, Sony, Panasonic, LG and Toshiba, plus give you the lowdown on the other companies making televisions.

Samsung TVs: should you buy one?

Samsung is the largest TV brand in the UK. The South Korean firm produces a huge variety of televisions every year, ranging from small screen sets to giant screens with the latest technology and features. Samsung is also at the forefront of new TV technology, including OLED and 4K. 

See more with our in-depth Samsung brand guide and discover reviews of some great Samsung TVs.

LG TVs: should you buy one?

LG now lags just behind its South Korean rival Samsung in the race to dominate TV sales in the UK. Just like Samsung, LG releases a massive variety of televisions every year and is involved in cutting-edge technology, such as 4K ultra HD, OLED and curved screens. 

See more with our in-depth LG brand guide and discover expert reviews of LG TVs.

Panasonic TVs: should you buy one?

Against strong competition from Korean giants LG and Samsung, Panasonic has had a tough few years in the TV market. However, we saw some good improvements in 2013 in our test lab and Panasonic remains a respected brand with consumers. The firm's 2014 range will not include any plasma TVs, but will have a wide variety of LED TVs, including both high-definition and 4K sets.

Learn more with our in-depth Panasonic brand guide and discover reviews of great Panasonic TVs.

Sony TVs: should you buy one?

Just like fellow Japanese firm Panasonic, Sony has had a tough time competing against the dominant Samsung and LG. The brand has scaled back its TV ranges to focus on fewer models while improving the quality and developing new technology, including 4K ultra HD picture resolution.

Learn more with our in-depth Sony brand guide and see reviews of some Sony TVs.

Toshiba TVs: Should you buy one?

Toshiba is a well known brand in the UK and remains a popular choice for its extensive television range. Toshiba TVs tend to be smaller and mid-size sets, and they usually have cheap price tags, too. However, be aware that you might not always get the highest quality TV for your outlay. 

Learn more with our Toshiba brand guide and discover reviews of Toshiba TVs.

Cheap TVs and premium brands

Aside the big brands, a big proportion of TV sales are taken up by cheap TVs from the supermarkets and own brands. However, you can also splash out big money on a high-end TV from the premium brands. 

Supermarket TVs / own brand sets: The big retail brands often have their own TV range, such as Tesco (Technika) Currys PC World (Logik, Sandstrom) and John Lewis (Linsar). One thing all these TVs have in common is a very competitive price, but they also generally share a lack of quality when put under the scrutiny of our test lab.

The premium names: If you want stylish design, unusual features and bragging rights with your friends, the likes of Bang & Olufsen and Loewe may fit the bill. However, be aware that you'll have to pay for the privilege and the TV you get might not always deliver the best overall value.