Press statement

Which? response to latest Kantar grocery price inflation figures

1 min read

Sue Davies, Which? Head of Food Policy, said:

“These latest figures show that while food inflation is slowing slightly, we're now measuring against last year's high prices which have been hammering the household budgets of millions, including desperate families and people on low incomes who have been skipping meals for many months to make ends meet.

“Now is the time to act. The government must work to get urgent commitments from supermarkets on stocking essential budget ranges in all their stores, particularly in areas where people are most in need, as well as make pricing much clearer so shoppers can compare prices and find the best value products.”

ENDS

Notes to editors:

  • The consumer champion’s Affordable Food For All campaign calls on supermarkets to do more to ensure own-brand budget line items are widely available throughout all branches – including in smaller ‘convenience’ stores. They should also make pricing and offers more transparent.
  • More than 88,000 supporters have signed our petition so far calling on the supermarkets to take action.
  • Alongside the University of Leeds Consumer Data Research Centre, Which? has developed the Priority Places For Food Index which shows where in the UK people are the most vulnerable to food insecurity.
  • Sign the petition: https://campaigns.which.co.uk/affordable-food/