How to invest

How to invest


  • How to invest in Which? investment portfolios
  • Discover how to pick the right portfolio for you
  • Get to grips with your attitude to investment risk
  • A complete guide to asset allocation 

What's in this guide

Asset allocation explained

All you need to know about asset allocation - where to put your money and why it's important to have a range of investments in your portfolio.

The Which? investment portfolios

Use Which?'s unique investment portfolio builder to see how much you could earn and what mix of assets are suited to your capacity to lose money.

How to invest: our investment portfolios

We guide you through our unique investment portfolios, how to use them and how to choose the right one for your needs.

How to invest: managing your portfolio

How to manage your portfolio, from rebalancing your investments, choosing products within which to invest and where to buy them.

Which? Limited (registered in England and Wales number 00677665) is an Introducer Appointed Representative of Which? Financial Services Limited (registered in England and Wales number 07239342). Which? Financial Services Limited is authorised and regulated by the Financial Conduct Authority (FRN 527029). Which? Mortgage Advisers and Which? Money Compare are trading names of Which? Financial Services Limited. Registered office: 2 Marylebone Road, London NW1 4DF.