Which? responds to the latest ONS inflation figures

Sue Davies, Which? Head of Food Policy, said: 

“The UK’s stubbornly high inflation is extremely worrying. Rising food prices are the biggest concern for many and while inflation there fell slightly, supermarket prices are still incredibly high. Millions are struggling to put food on the table - with some parents telling us they are skipping meals just to make sure their children have something to eat.

“Now is the time to act. The government must work to get urgent commitments from supermarkets on stocking essential budget ranges in all their stores, particularly in areas where people are most in need, as well as make pricing much clearer so shoppers can compare prices and find the best value products.”

-ENDS- 

Notes to Editors

Which? Affordable Food For All Campaign

The consumer champion’s Affordable Food For All campaign calls on supermarkets to do more to ensure own-brand budget line items are widely available throughout all branches – including in smaller ‘convenience’ stores. They should also make pricing and offers more transparent.

86,000 supporters have signed our petition so far calling on the supermarkets to take action.

Alongside the University of Leeds Consumer Data Research Centre, Which? has developed the Priority Places For Food Index which shows where in the UK people are the most vulnerable to food insecurity.

Sign the petition: https://campaigns.which.co.uk/affordable-food/