Which? Shorts podcast: sneaky supermarket shrinkflation
Ellie Simmonds uncovers the tactics depoyed by retailers to help cut their spiralling costs.
In this week's Which? Shorts podcast, we reveal how supermarkets are changing our favourite foods in an attempt to improve their bottom lines.
We also ask whether it's really fair to shrink groceries, or downgrade their ingredients?
Listen here to the full episode, originally written by Ellie Simmonds and published in Which? Magazine, and read by Which? Money podcast host Lucia Ariano.
We bring you new episodes of the Which? Shorts podcast each Wednesday, all hosted by our team of journalists.
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