29th July 2021
This year, for the first time, we've asked 1,434 Which? members to rate the company they bought a log burner or multi-fuel stove from.
It has enabled us to rate big-name brands, including Clearview, Charnwood, Morso, Hunter and Stovax.
Head and shoulders above the rest was an impressive top-scorer with a customer score of 94%. The second-place brand also stood out with 90%. In comparison, the lowest-rated company got 70%.
Each stove owner was asked how satisfied they were with the stove they bought and whether they would recommend it. We combine these to give you an overall percentage for comparison.
As well as our customer score, we also asked people to rate their stove for:
The star ratings are based on a seven-point scale, from very poor to excellent, while the customer score is calculated separately from two questions about satisfaction and recommendations, also on a seven point-scale.
Quality and finish
Ease of using and controlling
Ease of cleaning
Value for money
Sample sizes: Aga 32, Arada 84, Charnwood 125, Clearview 179, Contura 41, Esse 35, Jotul 40, Hunter 43, Morso 82, Stovax 209, Yeoman 33 and Woodwarm 37. We need a minimum of 30 people to be able rate a brand on any element, as well as overall.
Visit our dedicated pages on each brand to find out more about the stoves they sell and how they were rated for each area.
There are also regulations around how it should be installed, and the model you choose can affect how well it works for you.
When we asked people what information they were given when buying their stove, we discovered that a quarter weren't provided with any advice about how to use it safely or efficiently.
A third weren’t told the best fuel to use and nearly half (43%) didn't get advice on which ones to avoid – leaving them potentially using the most polluting fuels.
What’s more, a third didn’t get any information about choosing the correct stove wattage, which could mean wasting energy or being left with a costly stove that fails to heat your home efficiently.
Some people may have got this advice at the point of their stove installation. But, whoever you buy your stove from, we recommend asking for as much information as possible at that time. If you’re not sure of anything, ask for clarification, do your own research and get a second opinion.
We also wouldn’t recommend buying a stove online – just 43% of those who purchased online received this information compared with 71% of those who bought in a physical store. This is unless you have done extensive research beforehand and sought professional advice.
Before you buy, ensure you're clued up by reading our guides below – they all include expert insight and insider tips from customers.
If you're looking for personalised advice from a qualified stove installer, use to find a recommended one in your area. All our traders have been through our rigorous background checks to ensure that you can have peace of mind.
The reviews are for wood-burning stoves (also called log burners or wood burners) and multi-fuel stoves, not electric or gas stoves.
Our questions focused on the stove itself, not where they bought it from. This means our ratings are for the manufacturer as opposed to the retailer or installer.
We also asked people about the experiences they had with the company they bought their stove from and had it installed by, as well as their knowledge of important stove information.