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Best tech and appliance shops 2026

Which? surveyed thousands of shoppers to find the best places to buy white goods, kitchen appliances and gadgets
Ellie SimmondsSenior researcher & writer

Ellie is an award-winning investigative reporter who has written about retail issues at Which? for more than 12 years.

Olivia HowesSenior researcher & writer

Olivia covers sustainability at Which? writing about companies who greenwash, all things rubbish and recycling, and trying to get to the heart of some complex environmental issues.

Whether you’re treating yourself to the latest laptop or replacing a temperamental tumble dryer, how do you know which shop to choose?

Everyone wants a good price, but not at the expense of a shonky product, rude staff, dodgy deliveries or a guarantee barely worth the paper it’s printed on.

That's why each year, we ask thousands of shoppers about their experiences of buying tech and home appliances in-store and online from popular and lesser-known retailers. 

Using our unique research, we can reveal the best stores in 2026 for household items, big and small. You can jump to the section you need using the links below:

Shopping for something else? We've also reviewed the best homeware and DIY shops and the best baby retailers.

How we find the best tech and appliance retailers

Real customer experiences

We surveyed more than 6,000 shoppers about 42 brands, so we can tell you where it's worth going for your next big purchase – and where you might want to avoid.

Expert T&Cs analysis

We also comb through the small print to make sure we only recommend retailers with the best returns policies and fair T&Cs.

Best tech shops

Here's the of breakdown of our ratings for tech shops selling TVs, speakers, laptops and more. Links take you to retailers' websites.

RECOMMENDED PROVIDER
93%
RECOMMENDED PROVIDER
85%
RECOMMENDED PROVIDER

AO (358)

84%
RECOMMENDED PROVIDER

Samsung (394)

84%

Apple (1,189)

83%

Amazon (3,474)

80%

Dell (141)

79%

Very (283)

79%

Argos (1,508)

78%

Costco (232)

78%

Currys (1,658)

78%

HP (130)

78%
78%

Lenovo (110)

78%

Ebuyer (63)

77%

Game (196)

74%

Tesco (574)

72%

The Range (282)

70%

EE (77)

69%
68%
68%

O2 (56)

67%--

Results based on an August 2026 online survey of 6,841 people (members of the Which? Connect panel and the public), who told us about 12,644 experiences with tech retailers. The final data has not been weighted and may not be representative of the customers of each retailer. Customer score is based on customers’ satisfaction with the brand and likelihood to recommend. Sample sizes in brackets.  ‘-’ means not enough responses to include a star rating.

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  • Find out more: All you need to know about Black Friday 2026, from dates to expert shopping tips

Best home appliance shops

Whether you're looking for a fridge, a vacuum cleaner or a kitchen appliance, you'll find the best shop for the job using the results of our survey.

RECOMMENDED PROVIDER

Miele (45)

88%----
RECOMMENDED PROVIDER
87%
RECOMMENDED PROVIDER

AO (826)

86%
RECOMMENDED PROVIDER

Samsung (75)

86%
RECOMMENDED PROVIDER

Euronics (121)

84%-
84%

Next (72)

83%-

Amazon (2,262)

82%

Costco (139)

82%-
RECOMMENDED PROVIDER

Vax (57)

82%-
81%---
81%-

Very (148)

81%

Argos (1,509)

80%

Currys (1,552)

80%

Dunelm (196)

80%

Ikea (227)

79%
78%
77%

Dyson (103)

77%
77%---

Tesco (376)

77%
76%-

B&Q (228)

75%

eBay (292)

75%
75%--

Lidl (218)

75%--

The Range (161)

75%--

B&M (352)

74%--

Hughes (41)

74%-----

Aldi (340)

73%-
69%--

Results based on an August 2026 online survey of 6,433 people (members of the Which? Connect panel and the public), who told us about 11,685 experiences with home appliance retailers. The final data has not been weighted and may not be representative of the customers of each retailer. Customer score is based on customers’ satisfaction with the brand and likelihood to recommend. Sample sizes in brackets.  ‘-’ means not enough responses to include a star rating.

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Great stores for both tech and appliances

Our research reveals five brands that can meet your tech and appliance needs in one place.

John Lewis

John Lewis is a great all-rounder, finishing in second place for both tech and appliance shopping. It's a worthy Which? Recommended Provider (WRP) in both categories.

It did really well in both our surveys, with the full five stars for value for money, customer service, after-sales service, reliable delivery and an easy-to-use website/app.

Customers also really appreciate its 'never knowingly undersold' price promise, which returned in 2024. It promises to refund the price difference if you can find the item cheaper at certain high street and online rivals, within seven days of your purchase.

One happy tech customer said: 'Great range, great value for money, great guarantee and, from previous experience of other purchases, outstanding after-sales service.'

A satisfied home appliance shopper liked that the sales rep 'did not try to hard sell, they recommended [items] based on our circumstances, not the most expensive'.

John Lewis was also the only retailer to be named a WRP for returns in our recent returns investigation.

AO

Although it may be best known for selling appliances, AO now also sells a range of tech products. 

It came joint third in both our tables, is a WRP for both, and is particularly highly regarded for its huge range of products, value for money and delivery service.

One shopper said: 'They had a wide range of products for me to choose from with a very simple internet platform. Everything was delivered in great condition and great timing.' 

Another said: 'They went above and beyond to communicate with us.'

Some customers picked out its loyalty scheme for special mention – for £39.99 a year, you get free and unlimited delivery, free unpacking and removal of your old appliance, plus member-only savings. But make sure you remember to cancel if you no longer want it, as it's a continuing subscription.

Samsung

Samsung is a WRP for both home appliances and tech, and it's joint third in both tables.

For home appliances, it earned five stars in all our categories, including value for money and product choice, and it did nearly as well for tech.

It offers a 'price promise' if you find the same product being sold online at one of its selected retailers within seven days of purchase.

Our best second-hand tech retailers survey found that it was also great for refurbished tech products. 

One customer praised Samsung for the 'best technology around'.

Amazon

Ranking highly in both the tech and home appliance tables, Amazon is loved for its easy-to-use website and delivery service. Prime membership includes next-day delivery for a huge number of products at no extra cost. 

It got five stars for home appliance product choice and four stars for tech. However, it received just three stars for customer service for both tech and home appliance purchases, meaning it's not eligible to be a WRP.

Some people said they had concerns over its business model. One shopper summed up these conflicting feelings, saying they used it because of ‘convenience combined with price; however, if we’d have been able to get it from a local shop we would have done’.

Costco

Costco was rated highly for both home appliance and tech shopping, ranking joint eighth and joint ninth respectively.

Its three stars for one of our key categories – customer service – mean it can't be a WRP. 

Costco is also officially a ‘membership’ club, not a standard retailer. This means you need to pay for an annual membership, and shopping in its stores (but not online) is available only to certain professions, business owners or managers.

One shopper summed up the Costco retail experience: 'They sell good brands at good prices.'

Great stores for tech 

If tech is your focus, these stores come highly recommended.

Richer Sounds


Richer Sounds leads our table of tech retailers and is also a WRP.

It was the only retailer to receive five stars in all seven categories in our survey.

It offers a Price Beat guarantee that will outdo competitors' prices by £5-£100 depending on the product's value.

Shoppers love the product choice and quality. One raved: 'Choice of products online was amazing. Prices are excellent, and delivery was rapid. You can't complain about anything when it's that good and easy.'

Staff knowledge and helpfulness were a real draw too, with one customer reporting: 'They really know the products they sell.'

Apple

Apple’s products are loved by shoppers, although it gets only three stars for value for money. 

Many shoppers surveyed were repeat customers, loyal to the brand, with several noting how long they had been using Apple products – in some cases several decades. Customers who shopped in-store generally appreciated the experience too, acknowledging the expertise of the staff.

As one customer said: ‘It’s a great-quality product at a high price.’ Another told us: ‘It’s a top-class company and everything you buy is premium.’  

Great stores for home appliances

A vacuum cleaner nozzle rests on a thick, fluffy cream-colored rug, with a wooden floor visible in the background.

Miele

Miele shoppers, while often acknowledging products’ premium prices, appreciate the ‘quality and craftsmanship’, as one happy customer put it. 

It received five stars for value for money, product choice and product quality and is a WRP.

We didn’t get enough customer experiences to give a star rating for customer service, delivery, after-sales service or ease of using its website/app. 

One shopper told us: ‘From start to finish, excellent experience. I was replacing Miele with Miele – two ovens, hob, warming tray, washing machine, dryer and dishwasher after 18 years of quality performance.’

Euronics

A top choice for home appliances, Euronics has a loyal following among customers, and many of its 600 branches are family-run businesses that have been around for decades. 

The independently owned stores are joined to increase their purchasing power and, therefore, their ability to offer a better price. 

The retailer offers a price-match policy for in-store purchases.

It achieved five stars for value for money, customer service, delivery, after-sales service and returns. 

One Euronics customer said: ‘Brilliant pre-purchase advice and service; installation service excellent and locally sourced; always responsive to after-sales questions.’

SharkNinja

SharkNinja consists of homecare, beauty and air treatment brand Shark, and cooking and food-prep brand Ninja. It did very well, but it's not a WRP this year because its faulty-goods policy didn't pass our T&Cs check.

It only offers online shopping, although you can buy both Ninja and Shark’s products through other retailers. 

Shoppers love its ‘innovative’ products, and it scores four and five stars across the board. 

As one happy customer said: '[It offers] modern advanced technology, a top brand with a big reputation, it’s a market leader and globally recognised.’ 

Next

Next achieved high ratings across key categories as a home appliance retailer. 

It mainly sells smaller kitchen appliances such as kettles, air fryers and microwaves. 

However, it’s not a WRP this year because we found it failed to refund some delivery fees and one product in our returns investigation.

One satisfied Next customer said: ‘Great quality, stylish designs and fair prices. The appliance was exactly as described, staff were helpful, delivery was on time and the whole process was easy and reliable.'

Vax

Vax is another cleaning brand that ticks all the boxes for the retail experience when buying directly from its website. It's a WRP again this year, with a tranche of four and five-star ratings. 

Its customers particularly appreciate its value for money, efficient delivery and easy-to-use website. 

It offers an ‘excellent range of products for a good-value price’, said one shopper; other satisfied customers commented on the effectiveness of the products they bought from the retailer.

 How we choose Which? Recommended Providers

Every year, we survey thousands of Which? members and members of the public about their experiences of shopping with some of the UK's best-known stores and websites, as well as with lesser-known brands. 

Our star ratings reveal how customers rated each retailer on a range of different measures, from product range and value for money to customer service during and after purchase. 

We also name WRPs for each category. Retailers must meet strict criteria to make the grade, including excellent customer scores and at least four stars for customer service and delivery, plus three for value for money.

To ensure we're recommending the best, we also check their returns policy and T&Cs; we exclude any retailers that give unclear or misleading information about returns.

Key Information

Why should you trust Which? research? 

We’re not influenced by third parties. We work entirely on behalf of you, the consumer – nobody else. See our statement of editorial independence


This article uses insights from the Which? Connect panel, collected from research activities with our members. Find out how to get involved