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AppleCare+ can greatly reduce the cost of repairing or replacing your Apple device and includes 24/7 priority technical support. You also get help from Apple experts, but there are some potential caveats to be aware of.
For one, it doesn't come cheap, especially once you factor in excess fees when making a claim. Standard AppleCare+ doesn't cover loss or theft, either. For that, you'll need AppleCare+ with Theft and Loss, available for iPhone, iPad and Apple Watch, or AppleCare One, which can cover multiple eligible Apple devices in one plan.
Below, we examine Apple's schemes and some money-saving alternatives – from home contents insurance to network providers and third-party insurers. Read on to find out which insurance policy could be right for you.

You can take out AppleCare+ for a range of new Apple products, including iPhones, iPads, Macs and Apple Watches. AppleCare+ includes 24/7 priority access to technical support.
Here are the main features included with AppleCare+:
| Product | Accidental damage claims | Battery service | Express replacement service | Local Apple hardware service when travelling | Are accessories covered? |
|---|---|---|---|---|---|
| iPhone | Unlimited, subject to excess fee | Yes | Yes | Yes – global repair access | Yes – included Apple cable |
| iPad | Unlimited, subject to excess fee | Yes | Yes | Yes – global repair access | Yes – Apple Pencil/Apple Pencil Pro, Apple-branded iPad keyboard and original in-box accessories |
| Mac | Unlimited, subject to excess fee | Yes | No* | Yes – global repair access | Yes – included accessories |
| Apple Watch | Unlimited, subject to excess fee | Yes | Yes | Yes – global repair access | Yes – original in-box accessories, including an eligible Apple Watch strap |
| Headphones | Unlimited, subject to excess fee | Yes | Yes | Yes – global repair access | Yes – original in-box accessories |
| Apple TV | Unlimited, subject to excess fee | Yes – Siri Remote battery | Yes | Yes – global repair access | Yes – Siri Remote and power lead |
| HomePod | Unlimited, subject to excess fee | N/A | Yes | Service outside the UK may be available, but options vary by country and location | Yes – original in-box accessories |
| Apple Vision Pro | Unlimited, subject to excess fee | Yes | Yes** | Service outside the UK may be available, but options vary by country and location | Yes – included battery, battery cable, audio strap, curtain and Light Seal |
| Apple Display (Studio Display, Studio Display XDR) | Unlimited, subject to excess fee | N/A | No | Yes – global repair access | Yes – original in-box Apple accessories, plus an Apple-branded stand and/or VESA mount included with or bought at the same time |
*Mac: While Express Replacement Service isn't offered, Apple provides alternative repair options including carry-in, mail-in and onsite service, depending on availability. ** Apple Vision Pro: Express Replacement Service is available for accidental-damage claims and certain battery-only claims, subject to availability, local capability and local law. For more information, see the AppleCare+ support page. Table last checked September 2026.
You can add AppleCare+ when you buy a new iPhone or within 60 days of purchase. Depending on the device, Apple may require a device check before confirming that it's eligible for cover.
The cost of AppleCare+ varies by iPhone model. Apple lists prices on its website, with the option to pay monthly or annually. You can also check which AppleCare options are available for your device through its AppleCare & Warranty settings or Apple's website. Cover isn't available in the Channel Islands or Isle of Man.
Here are AppleCare+ prices for recent iPhone models:
| Models | Monthly plan | Annual plan |
|---|---|---|
| iPhone 18 Pro / 18 Pro Max | £9.99 | £99.99 |
| iPhone 17 Pro / 17 Pro Max, iPhone Air, iPhone 16 Pro / 16 Pro Max, iPhone 15 Pro / 15 Pro Max, iPhone 14 Pro / 14 Pro Max, iPhone 13 Pro / 13 Pro Max | £8.99 | £89.99 |
| iPhone 16 Plus, iPhone 15 Plus, iPhone 14 Plus | £7.99 | £79.99 |
| iPhone 17, iPhone 16, iPhone 15, iPhone 14, iPhone 13 / 13 mini | £6.49 | £64.99 |
| iPhone 17e / 16e | £4.99 | £49.99 |
| iPhone SE | £3.49 | £34.99 |
Table last checked September 2026. Prices include Insurance Tax. Source: AppleCare+ UK Pricing Appendix.
Here are the main benefits with AppleCare+ for iPhone:
Our experts help you bag a bargain on an Android handset or iPhone – see our guide to the best mobile phone and Sim-only deals.

AppleCare+ with Theft and Loss is Apple's single-device insurance plan for iPhone, iPad and Apple Watch. It includes the benefits of standard AppleCare+, plus cover for up to two incidents of theft or loss every 12 months. Cover also applies while you're travelling abroad.
The cost varies depending on your device and model. You'll also pay an excess if you make a successful theft or loss claim: £109 for an iPhone, £99 for an iPad or £89 for an Apple Watch.
To make a theft or loss claim, you'll need to have Find My enabled on your device when it's lost or stolen and throughout the claims process. Don't remove the device from your Apple Account until your claim has been fully approved.
If your device is lost or stolen while you're travelling, Apple can arrange a replacement in countries where theft and loss coverage is available.
Launched in the UK in August 2026, AppleCare One is an alternative if you have several Apple devices you want to insure. Rather than paying for AppleCare+ separately on each one, you can cover up to three eligible devices for £16.99 a month, then pay £4.99 a month for each extra device.
The cover is broadly the same as AppleCare+, with accidental damage protection, battery replacement and 24/7 access to Apple support. One notable difference is that you can add some devices you've owned for a while: most eligible products can be up to four years old, provided they're in good condition, while headphones must be less than one year old.
Our mobile phones hold so much of our lives, so make sure you know what to do if your phone gets stolen.
Before taking out any type of gadget insurance, check what's already included in your home insurance cover, or what add-ons you might be able to buy to cover your devices.
Standard home contents insurance could include cover for gadgets that are stolen or damaged in your home. You might also be able to add personal possessions cover to claim for items that have been lost, damaged or stolen away from home. One policy can also cover multiple possessions, rather than just your Apple device.
The cost of contents insurance and personal possessions cover varies depending on factors such as where you live, the value of your belongings and the level of cover you choose. If you already have contents insurance, check how much it would cost to add your iPhone before paying for separate cover.
Unlike AppleCare+, home contents insurance won't give you benefits such as Apple expert support or battery replacement. You'll also usually have to pay an excess when making a claim, plus a claim could affect the price you pay for insurance in future.
Explore our guide on the best contents insurance for more details.

Home contents or personal possessions insurance might not be a practical option if you don't currently have a home insurance policy. But there are still alternatives to AppleCare+.
You might get phone insurance as a perk with your bank account. If you buy your iPhone through a network provider like O2 or Vodafone, you can also consider the insurance it offers. Cover and benefits vary between providers, so check what's included and compare the excess fees and exclusions. EE, for example, offers iPhone insurance with AppleCare Services, which includes Apple-certified repairs, Express Replacement Service and 24/7 access to Apple experts.
Other third-party insurers might suit you if you don't buy your phone through a network provider. But always take extra steps to ensure you're dealing with a reputable, authorised firm. The FCA recommends using its Firm Checker to check that a firm is authorised and has permission to provide the insurance you're considering.
Check that the firm's details match those shown by the FCA, too. Fraudsters can impersonate authorised companies and even use genuine Firm Reference Numbers. Bear in mind that a provider may also use a trading name that's different from its registered company name.
Read our guide on how to get the best mobile phone insurance.
If you travel a lot, you may be tempted to take out AppleCare+ with Theft and Loss, which covers your device if it's lost or stolen while you're abroad.
Alternatively, you could look into travel insurance that includes cover for personal belongings. Check the policy carefully, as there may be a limit on how much you can claim for a single item, which might not be enough to cover an expensive iPhone. Some insurers offer additional gadget cover for higher-value devices.

Given the cost involved, you should think carefully about whether you need AppleCare+ and which benefits you're most likely to use.
One benefit is battery service if your iPhone's capacity drops below Apple's 80% threshold. However, it's worth comparing the cost of AppleCare+ with what you'd pay for an out-of-warranty battery replacement. Accidental damage can be expensive to fix, too, particularly on newer iPhones.
Theft and accidental damage are other concerns, but with alternative options available through routes like home contents or personal possessions insurance, these are definitely worth exploring too. Third-party insurers and network providers are also worth comparing, particularly when you consider the excess fees as well as the cost of cover.
In short, shop around, and make the most of the 60 days you have after purchasing an iPhone to decide whether AppleCare+ is right for you.
Check the best contract deals on iPhones with Which? mobile switch, or read our mobile phone reviews to see how the iPhones compare to their rivals.

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