What is HSBC InvestDirect?
HSBC presents DIY investors with a slightly disjointed fund supermarket offering, with fund investing available through its 'Global Investment Centre' brand and a stockbroking option under its InvestDirect banner.
HSBC further strays from the model of specialist fund supermarkets in not offering a self invested personal pension (Sipp).
Is HSBC InvestDirect any good?
Which? members can exclusively read the the results of our unique customer satisfaction survey, which reveals how customers rate HSBC InvestDirect fund supermarket for seven different elements of its service.
|Aspect of service||Star rating|
|Online tools and guidance|
|Information on investments|
|Clarity of charges|
|Value for money|
What are HSBC's charges?
- 0.39% to hold funds, £42 per annum to hold shares via InvestDirect
- £10.50 to trade shares and investment trusts online, falling to £7.95 for frequent traders
- Free trading for unit trusts and open ended investment company funds
Who is HSBC good for?
HSBC's headline charge is broadly in line with the going rate among those who charge a percentage fee to hold funds, although it doesn't reduce the percentage if you have a larger portfolio.
Who is HSBC expensive for?
Larger portfolios. Although the lack of a Sipp option is likely to put off many in this bracket anyway.
Read our comparison of investment platform charges to see how much investing with XX costs for a range of portfolios.
HSBC's customer views
'It's a cheap and efficient way to manage a small portfolio of shares.'
'The process has been problem free so far.'
'I already banked with them when I cam in to some money and they offered their services.'
Get top money-saving tips from Which?
Sign up to the Which? Money Weekly newsletter to get our latest news, tips and deals straight to your inbox.