Best sun creams: Which? Best Buys and expert buying advice

Our rigorous independent tests identify Best Buy recommendations for sun creams that pass British Standard tests for UVA and UVB sun protection so you know you're getting a product you can rely on - and that's pleasant to use. 

In this guide, our expert buying advice will explain how sun creams work, the different types and how to apply it properly for the best results.

See our top sunscreen picks below, or head to our full sun cream reviews to see how big brand and budget sun creams fared in our tests - and the products to steer clear of.

Eat well, live better and stay healthy - sign up for our free monthly Food & Health newsletter for the latest insights delivered straight to your inbox

Best sun creams

We only award Which? Best Buy status to products that we've independently reviewed that meet all our tough criteria.

For sunscreens this means they must pass independent lab tests showing they give acceptable UVA and UVB sun protection, and be easy and pleasant to apply. 

These are our top picks from our tests:

Every year we rigorously test sun creams - checking they meet their claims for sun protection and are pleasant to apply - to find the best sun cream for you. Only logged-in members can see our full list of the best sun creams in our table below. Join Which? to get instant access to our Best Buys and expert reviews.

Looking for the best cheap sun creams? Head to our sun cream reviews and use the 'Great Value' filter. These are products which passed sun protection tests, scored generally well and are cheaper than average.

Sun creams to avoid

Shockingly, our sunscreen tests regularly uncover sun creams that fail UVA or UVB tests (in some cases, both) meaning they don't provide the protection they claim. These are the ones to steer clear of:

Morrisons Moisturising Sun Spray SPF30 (£3.75/200ml)

This sun cream failed our SPF tests, which check whether the product can provide the claimed levels of protection from UVB rays.

We tested it twice to confirm our result and it failed both times. It passed the UVA test.

We contacted Morrisons about our results and it told us that it’s looking closely at the data and working with its supplier to carry out additional independent testing.

Read our full review of Morrisons Moisturising Sun Spray SPF30 for more information.

Ultrasun Family SPF30 (£28/150ml)

This product failed our UVA test, by not meeting the minimum required level in a first and second test. It did pass our SPF tests, but as it failed one of the two key sun protection tests required of all sunscreens, we can't recommend it.

We informed Ultrasun, which said it disputes our findings, adding:

‘Ultrasun is fully confident in our testing protocols. As an independent brand delivering very high UVB and UVA protection options for over 30 years, our detailed testing processes continue to not only meet but surpass industry standards. 

‘Our chosen testing protocol is one of the strictest available, and our UVB and UVA filters are tested both in-vitro and in-vivo. 

‘We conclusively support the results of our independent tests which found the Ultrasun Family SPF30 reached a UVB-SPF in vivo of 31.4 and a UVA-PF in vitro of 13.1, which equates to a 92% UVA absorbance.’

Read our full review of Ultrasun Family SPF30 for more information.

Asda Protect Moisturising Sun Lotion SPF30 High (£2.80/200ml)

When we tested this product in 2024 it failed to deliver the claimed SPF30 in both the initial test and retest. We've confirmed with Asda that the formulation hasn't changed since last year so it's still a Don't Buy.

Asda told us: 

‘We recently had this sun lotion re-tested by a leading external provider using internationally recognised testing methods. The results confirmed a sun protection factor of 31.5; therefore, we do not recognise the test results Which? has published. The formulation has not changed since 2022, so we question the validity of the Which? test.’

Read our full review of Asda Protect Moisturising Sun Lotion SPF30 High for more information.

Find out more about how we identify Which? Don't Buy sun creams

Healthy Living

Use our expert advice and recommendations to live your best life every day.

Get started

SPF, UVA and UVB ratings explained

What does SPF mean?

The sun protection factor (SPF) indicates the amount of protection sun creams offer against UVB radiation. It tells you how much longer skin that's covered with the sun cream takes to redden in response to UV, compared with unprotected skin.

What factor sun cream should I use?

The NHS and Cancer Research UK both recommend you pick a product with an SPF of at least 30. If your skin burns easily, it's best to stay on the safe side and opt for a higher SPF.

Generally, kids and facial sun creams are at least SPF50, because kids skin is more sensitive, and our faces are typically more exposed to the sun.

What are UVA, UVB and UVC?

UVA (ultraviolet A) is a type of ultraviolet radiation from the sun, which has been linked with premature ageing. Both UVA and UVB have been linked with skin cancer.

UVB (ultraviolet B) is another type of radiation from the sun and is the main cause of sunburn. It has a shorter wavelength than UVA.

UVC (ultraviolet C) is the shortest form of UV radiation and the most dangerous to our skin, although luckily it cannot penetrate the earth's atmosphere.

Of the UV rays that get through our atmosphere and can affect our skin, UVB makes up 5% and the other 95% is UVA.

What does the UVA seal mean?

The UVA seal indicates that a product meets the EU recommendation for sun creams to offer a UVA protection factor equivalent to at least a third of their SPF. 

However, some products in the UK display the Boots star rating for UVA instead. The protection claimed by these products is higher than the minimum required by the EU.

Chemical vs physical (mineral) sun screen

Sun cream provides protection from sunlight using UV filters. These are classified into two types: chemical and physical – also known as mineral – sun cream. 

Sun creams may use one type of UV filter or a combination of the two types. 

While chemical and physical UV filters have the same purpose (to block UV rays) they do it in different ways. 

Chemical sun creams absorb UV rays and release the energy as heat. Physical sun creams create a barrier on the skin that acts like a mirror, reflecting and scattering the UV light. 

Physical products reflect visible light as well as UV, which can make the formulations opaque and leave a white residue on the skin. Some formulations use tiny nano-particle versions of the mineral blockers (titanium dioxide and zinc oxide), which scatter visible light rather than reflect it to get round this. 

When we tested a selection of popular mineral sun creams in 2022, all failed one or both key sun protection tests, so we recommend being cautious and if you do choose to use them applying liberally and often.

How (and when) to use sun cream

The UV index measures the intensity of UV radiation and gives a good indication of whether you need to apply sunscreen on any given day. The index ranges from low (a rating of one or two), to very high (eight and over). 

UV levels in the UK are typically lower compared to most of Europe, and generally don't exceed level 8. You may see levels at nine or higher in Mediterranean regions of Europe.

For preventing sunburn and resulting skin damage that could potentially cause cancer, experts including Cancer Research UK and the British Association of Dermatologists (BAD) advise that people should wear sunscreen when UV levels are 3 or above (depending on your skin type and any relevant illness / family history of skin cancer).  

They also add that the sun is usually only at these levels between mid-March and mid-October in the UK.

For up to date figures, you can check the Met Office UV index forecast.

Bear in mind that you can still burn even on cooler or cloudy summer days, as clouds don't block all UV rays. 

People with lighter skin types are also more likely to burn more easily, and may need sun protection at lower levels than those with darker skin types. But everyone ultimately needs sun protection.

If you know you burn more easily, play it safe, particularly in spring when it's easy to get caught out as the sun's intensity increases.

Ultimately, wearing sunscreen should be one part of a three-pronged approach to sun safety, which also includes staying out of the sun or making use of the shade when the sun is at its strongest, and wearing clothes and accessories that protect you from the sun. 

Does sunscreen prevent tanning?

No sunscreen provides 100% protection from the sun, which means it can't completely prevent you from tanning. Some of the sun's rays will still reach your skin despite having sun cream on your skin.

Remember, tanned skin is damaged skin, so whether it takes a few hours or a few days for your skin to change colour, it will also mean the skin has had to produce more melanin to try and protect it from UV rays.

Do you need sunscreen in winter in the UK?

Some skincare or beauty experts recommend wearing sunscreen all year round, particularly on exposed body parts such as the face, neck and hands.

For most people in the UK, the use of sun protection in the winter months isn't necessary as UV levels are too low. However, if you have been previously diagnosed with skin cancer, have vitiligo, or another condition that leaves your skin particularly sensitive to the sun, then it is recommended.

Whether you choose to wear some kind of sun protection all year round is up to you, and depends on your skin type, medical history and lifestyle. 

If you are going on a winter holiday, such as skiing or spending time in snowy or high altitude places, remember that high protection SPF is important, as is eye protection, as snow reflects sunlight and UV rays are more intense at higher altitudes.

Best fake tan: we reveal the best instant and gradual tanners for a golden glow all year round, including Bondi Sands, St. Moritz, Molly Mae and more

How to apply sun cream properly

1. It’s best to first apply sun cream 15 minutes before you head outside. 
2. Experts recommend that you then reapply it every two hours, but you may need to reapply it sooner than this if you go swimming, are active or sweat a lot.
3. Most people don't apply enough or re-apply often enough. The World Health Organization (WHO) recommends 35ml for the whole body – that’s around seven teaspoons' worth: one for the face/head and neck, one for each arm and each leg, and one each for your front and your back.
4. Not applying enough sun cream reduces the level of protection you'll receive. According to the WHO, applying a smaller quantity of sun cream leads to a disproportionate reduction in protection – if the quantity applied is reduced by half, protection may fall by as much as two thirds.
5. If you are going to be out in the sun for long periods of time, don't just rely on sunscreen to protect you. Make use of hats, clothing, and shade where possible to protect yourself, especially in the middle of the day when the sun is at its strongest. Wide-brimmed hats that shade the back of your neck are preferable to baseball caps. Sunglasses are also important to protect your eyes.

Get summer ready and stay protected with our best mosquito repellents too. We found some that protect for more than 10 hours, while others barely last 30 minutes

Does sun screen expire?

Yes. Before using a sun cream, check the bottle for a 'period after opening' symbol. This will tell you how long it can be used after opening.

Storing sun cream at high temperatures or in direct sunlight can reduce its shelf life, and older products may not work as well. So if you took last year's sun cream to the beach with you, it's probably time to buy a new bottle, particularly if it's changed consistency or colour - signs that it's past its best.

When you are out and about, try to keep the bottle in the shade as much as possible to maintain its effectiveness for longer.

Which type of sunscreen is best?

The best type of sunscreen is quite personal and will depend on what is best for you and your family.

Common options include aerosols, spray lotions and creams. Fine sprays can be light, quick and less messy to apply, but aren't great on a windy beach where they are easily blown away. Plus, they can be irritating for those prone to prickly heat.

Some kids' options are brightly coloured to make it easier to see if you've missed a spot.

Ultimately, what's right for you depends on your skin type, situation and preferences. 

Baby and child sun creams: which ones are best?

Sun cream claims to watch out for

Once-a-day sun creams

Some products claim to provide sun protection for up to 10 hours after a single application. 

However, in 2016 we conducted our own tests on several once-a-day sun creams, testing their sun protection claims after initial application and again after a day's wear.

We saw an average 74% decrease in SPF protection at the end of the tests. We shared our concerns with Cancer Research UK (CRUK) and the British Association of Dermatologists (BAD). Both advise against relying on any sun cream for extended periods in the sun.  

At Which?, we don’t think ‘once-a-day,’ ‘eight-hour’ or similar single-use claims should be made on sun creams in the UK (these claims are banned in other countries, such as Australia). They may give a false sense of security, and normal daily or holiday activities such as swimming, sweating and clothes rubbing can cause these products to rub off and reduce protection.

Even with our test subjects just sitting on a chair in a T-shirt, we saw substantial reductions in the level of sun protection, so we don't think you can rely on once-a-day sun cream to keep you protected all day.

Since 2018, the Cosmetic, Toiletry and Perfumery Association (CTPA) has brought out guidance encouraging a shift from once-a-day claims to 'durable' sun cream, with more guidance given on when reapplication is necessary, but we're still seeing plenty of claims that are similar to 'once-a-day'.

Do 'once-a-day' sun creams last all day?

Water-resistant sun creams

It's common for sun creams to claim to be 'water resistant', but this doesn't mean that they're waterproof. 

The industry guideline for water-resistant sun creams allows the SPF of a product to drop by 50% after a total of 40 minutes in water. Water-resistance testing also takes place in what is essentially a bath – using tap water. 

We tested two popular sun creams in chlorinated water (to mimic a swimming pool) and salty water (to emulate the sea). We also added another scenario using fast-moving tap water to see what effect this had. Most of the time, the products weren't as effective in our more realistic conditions as they were in tap water.

If you're using sun cream at the beach, apply plenty before swimming, and again when you leave the water.

Reef-safe sun creams

Mineral sunscreens in particular often promote their environmental credentials, the most common being that they’re ‘reef-safe’ or 'ocean-friendly'.

This tends to mean that two commonly used chemical UV filters linked to coral bleaching – oxybenzone and octinoxate – aren’t used.  

In some places, including Hawaii, the sale of sunscreens with these compounds is banned.

However, there's no agreed definition of 'reef-safe', research is still ongoing as to the impact of these chemicals, and our tests found many mineral suncreams failed to protect as claimed – so take any claims with a pinch of salt. 

We've assessed the chemicals used in sunscreens for their eco credentials and found some are better than others. See our sunscreen reviews to see how each was rated for sustainability. 

Face sun creams

Sometimes the traditional slather-all-over sun creams that are perfect for a day at the beach might feel a bit greasy on your face. That’s where facial sun creams come in. 

They’re non-greasy and high SPF - the brands we've tested are all SPF50 or SPF50+. This makes them good for day-to-day sun protection for your face, which is more frequently exposed to the sun’s rays.

Read our guide to the best face sun creams to find out which ones we rated highly in our tests.

How to get sunscreen out of clothes

A sunscreen that ruins clothes might quickly lose its shine. Unfortunately it’s a common issue, caused by some of the UV filters used, such as avobenzone. 

We ran a snapshot test of five leading sunscreens containing avobenzone, rubbing sunscreen onto white T-shirts and leaving it to dry before washing and drying them.

Nivea Sun Protect & Moisture SPF30 Spray and Boots Soltan Kids Protect & Moisturise Lotion SPF50+ left the least noticeable stains. 

Aldi Lacura SPF30 Sun Lotion and Piz Buin in Sun Moisturising Sun Lotion SPF30 left more clearly visible ones. Garnier Ambre Solaire Kids Water Resistant Sun Cream Spray SPF50+ left the most obvious stains in our test.

You’ll mitigate the worst staining by fully rubbing in sunscreen when you’re applying it, and be mindful of what you wear on days when you're wearing a lot of sunscreen.

To deal with sunscreen stains:

1. Scrape off any excess sunscreen
2. Run the stained area under warm water
3. Pretreat the stain with detergent to help break it down
4. Wash on the hottest temperature the stained clothes can be safely washed on

Vitamin D deficiency and sun cream

Vitamin D is essential for bone health and also helps keep your teeth healthy. The main sources are sunlight exposure and diet.

During summer, everyday casual exposure is adequate – the WHO advises five to 15 minutes in the summer sun, two or three times a week. Most of us will naturally spend longer than this in the sun during the summer, so it’s still important to use sun cream.

Some people worry that using sun cream might prevent them from getting enough vitamin D, but this isn’t the case unless you really overdo it. 

From April to September, when the UV Index is generally higher. It takes 10 to 15 minutes of sun exposure each day for those with fair-to-olive skin to get enough vitamin D. 

It takes longer for those with darker skin that rarely burns – it can take 25-40 minutes for the darkest skin type. 

For more details on the importance of vitamin D and where to buy supplements, see our in-depth guide to vitamin D

Other ways to stay safe in the sun

Don't just rely on sunscreen, it's just one part of a wider range of measures you should use to keep yourself protected:

• Avoid the midday sun – between 11am-3pm is when the sun is strongest and you're at the greatest risk of getting burnt.
• Cover up – wear sunglasses to protect your eyes and grab a hat if you need to keep your face out of the sun. Use clothing to cover up typically over-exposed areas such as shoulders.
• Drink plenty of water –make sure you drink regularly on a sunny day. Doing so can relieve headaches and help to heal sunburn, as drinking hydrates your body.
• Know how to treat sunburn – Try to avoid getting burned, but if you have been caught out, get out of the sun, cool yourself with a shower or a damp towel and apply some aftersun, moisturiser or aloe vera gel. You can take painkillers to deal with any discomfort. The NHS recommends avoiding using ice, popping blisters or wearing tight clothing – or any further sun exposure – while healing. If you feel very unwell, or your child has sunburn, you should talk to your GP or NHS 111. See the NHS sunburn advice page for more.