By clicking a retailer link you consent to third-party cookies that track your onward journey. This enables W? to receive an affiliate commission if you make a purchase, which supports our mission to be the UK's consumer champion.

Cost of a funeral jumps 4.7% - are there any ways to save?

A basic funeral now costs £4,141, and almost half of people aren't setting enough aside to cover this

The cost of living crisis has pinched household finances in recent years, but what about the cost of dying? 

A new report by insurer SunLife has found the cost of dying, which includes a basic funeral service, professional fees and extras such as a wake and flowers, rose 5% to £9,658 in 2023. 

The average basic funeral increased 4.7% to £4,141 but only 54% of people put enough money aside to cover the cost in full. 

Here, Which? explains which funeral-related expenses have increased in price and how you can prepare for the cost.

Be more money savvy

free newsletter

Get a firmer grip on your finances with the expert tips in our Money newsletter – it's free weekly.

This newsletter delivers free money-related content, along with other information about Which? Group products and services. Unsubscribe whenever you want. Your data will be processed in accordance with our Privacy policy

How much does a funeral cost?

The most expensive type of funeral is a burial at £5,077, which is £1,282 more than a cremation.

But if you choose to have a direct funeral - one without a service - it can be considerably cheaper. 

Type of funeral2021 cost2022 cost2023 cost
Burial £4,927£4,794£5,077
Cremation £3,765£3,673£3,795
Direct cremation £1,647£1,511£1,498
Direct burial*Data unavailableData unavailable£1,657

Source: SunLife Cost of Dying report

*Cost of direct burial only included in the 2023 report

According to the report, a cremation with a service was the most popular type of funeral (53%), followed by a funeral with a burial (27%) and direct cremation (20%) in 2023. 

Funeral costs by region

Of course the cost may vary depending on where the deceased lived, In 2023 there was a big difference between the most expensive and the cheapest. 

Although London prices decreased from 2022, it is still the priciest place to die, with a funeral there costing £5,171 on average.

Northern Ireland was the cheapest, with the average funeral costing £3,256.

Region2023 funeral cost
London£5,171
South East and East of England£4,643
Wales£4,286
East and West Midlands £4,150
Yorkshire and the Humber£4,065
South West England£4,032
Scotland£4,030

Source: SunLife Cost of Dying report

Funeral extras add up

It’s not only the funeral which costs money. Flowers, venue hire and catering are all optional extras which can increase the price.

In 2023 the memorial was still the most expensive cost, although it did decrease in price by £27 compared to the previous year.

Here's what the optional extras cost on average:

  • Memorial service: £1,037
  • Catering: £476
  • Limo hire: £402
  • Venue hire: £347
  • Flowers: £220
  • Order sheets: £111
  • Funeral notice: £93
  • Death notice: £81

Make your money go further

Find the best deals, avoid scams, and grow your savings with our expert guidance. From only £4.99 a month.

Join Which? Money

Cancel anytime.

How to pay for a funeral

Some people choose to put money aside for their funeral while they're still alive.

According to SunLife's report, seven in 10 made provisions for their own funeral before they passed away, but only 54% of those put enough aside to cover the whole cost. 

Below are the most common ways in which people set money aside:

Savings and investments: 44%

You can leave money in your bank or savings account to cover your funeral, but your family may have trouble accessing this when you die. This is because banks and building societies normally freeze accounts when they're informed of the account holder’s death. 

Your family will need the help of the executor or administrator of the estate to access the money.

Life insurance: 43%

Life insurance is a financial product that enables you to leave behind money for your family when you die. A lump sum is paid out when the policy holder passes away. This can be used to replace lost income, pay off debts and cover funeral costs.

Over-50s life insurance, which pays out a fixed lump sum when you die, is often marketed as another way to help your family cover funeral costs. 

Unlike regular life insurance, there’s no medical screening; all that’s checked is your age and smoking status. You choose your monthly premium, which can start from around £5. 

However, there’s a good chance you’ll pay more in premiums than the policy pays out.

Prepaid funeral plan: 37%

A prepaid funeral plan allows you to pay upfront for your funeral so your relatives don't have to cover the costs. However, these plans won’t cover everything, which may leave your family facing unexpected costs.

Since July 2022, all prepaid funeral providers must be regulated by the Financial Conduct Authority (FCA). This means that should something happen to your provider, you’ll be able to get your money back.

Member exclusive: get cover via LifeSearch - and a gift card

Choose life insurance, health insurance, income protection and/or critical illness cover via LifeSearch and get a £50 John Lewis gift card.

Get a quote

Policy must be active for 90 days before gift card is issued. T&Cs apply.

Four ways to save money on funeral costs

Six in 10 of those surveyed reported actively cutting back on certain aspects of the funeral they held to keep costs down.

Here are a few ways to help save money:

1. Shop around

Three in five organising a funeral didn’t compare prices, according to the survey.  

Thanks to a new law, since 2021 funeral directors must display a standardised price list at the premises and on their website, which should make it easier to shop around. 

However, more than half of funeral directors said they had noticed an increase in customers who are shopping around and getting different quotes. And 16% said they had seen an increase in the number of people negotiating a discount. 

2. Cut back on the extras

Choosing a cheaper coffin and cutting back on flowers were some ways those surveyed reduced their costs. 

One funeral director said: ‘Sometimes families can spend £400 to £500 on floral tributes, and they can be in the garden for three to four days before they’re destroyed. It’s best to get a family tribute.’

Other ways to save money include using social media instead of paying for a death notice, and you could also use your own cars, if possible, instead of hiring limousines. 

3. See if you can get extra financial help

People in receipt of certain benefits or tax credits might be eligible for state support for funeral costs. 

The government offers a Funeral Expenses Payment, which covers the cost of a burial or cremation and up to £1,000 in other costs. 

However, if the deceased held a funeral plan, you can only get up to £120 to help pay for items not covered by their plan.

4. Speak to your loved ones

Around half of those surveyed didn’t know if their loved one wanted a burial or cremation, according to SunLife.

As burials can be considerably more expensive, it's a good idea to have these conversations with loved ones while you're alive as it means your wishes will be followed and money won’t be spent on services you don't want.


Which? Limited is registered in England and Wales to 2 Marylebone Road, London NW1 4DF, company number 00677665  and is an Introducer Appointed Representative (FRN 610689) of the following:

1. Inspop.com Ltd for the introduction of non-investment motor, home, travel and pet insurance, who are authorised and regulated by the Financial Conduct Authority (FCA) to provide advice and arrange non-investment motor, home, travel and pet insurance products (FRN310635). Inspop.com Ltd is authorised and regulated by the Financial Conduct Authority (FCA) to provide advice and arrange non-investment motor, home, travel and pet insurance products (FRN310635) and is registered in England and Wales to Greyfriars House, Greyfriars Road, Cardiff, South Wales, CF10 3AL, company number 03857130. Confused.com is a trading name of Inspop.com Ltd. 

2. LifeSearch Partners Limited (FRN656479), for the introduction of Pure Protection Contracts and Private Health Insurance, who are authorised and regulated by the FCA to provide advice and arrange Pure Protection Contracts and Private Health Insurance Contracts.  LifeSearch Partners Ltd is registered in England and Wales to 3000a Parkway, Whiteley, Hampshire, PO15 7FX, company number 03412386.

3. HUB Financial Solutions, for the introduction of equity release advice, who are authorised and regulated by the Financial Conduct Authority (‘FCA’) to provide advice and guidance on financial products for those who have retired or are approaching retirement (FCA Firm Reference Number: 455713). HUB Financial Solutions is registered in England and Wales to Enterprise House, Bancroft Road, Reigate, Surrey RH12 7RP, company number 05125701.

4. Alan Boswell Insurance Brokers Ltd (FRN 301), for the introduction of non-investment landlord insurances, who are authorised and regulated by the Financial Conduct Authority to provide advice and arrange insurance contracts. Alan Boswell insurance brokers Ltd is registered in England at Prospect House, Rouen Rd, Norwich NR1 1RE, company number 02591252.

Other financial services:

Mortgage service provided by London & Country Mortgages (L&C), Unit 26 (2.06), Newark Works, 2 Foundry Lane, Bath BA2 3GZ. London & Country are authorised and regulated by the Financial Conduct Authority (registered number: 143002). The FCA does not regulate most Buy to Let mortgages. Your home or property may be repossessed if you do not keep up repayments on your mortgage.

We do not make, nor do we seek to make, any recommendations or personalised advice on financial products or services that are regulated by the FCA, as we’re not regulated or authorised by the FCA to advise you in this way. In some cases, however, we have included links to regulated brands or providers with whom we have a commercial relationship and, if you choose to, you can buy a product from our commercial partners. 

If you go ahead and buy a product using our link, we will receive a commission to help fund our not-for-profit mission and our campaigns work as a champion for the UK consumer. Please note that a link alone does not constitute an endorsement by Which?.