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Best mince pies revealed

Save money as cheapest mince pies are a Best Buy

Mince pies infographic

The Christmas 2013 taste test results from Which? are in, and you don’t have to spend a fortune to treat your family to great tasting mince pies. 

The best scoring pies in our test are Aldi’s luxury mince pies. At £1.69 for six, they are also the cheapest.

But is it worth spending £12.95 for the Fortnum & Mason mince pies? We don’t think so, as they came bottom of our expert taste test.

We’ve also tested Champagne and sparkling wine. Which? members can see the full results, including five Best Buy sparkling wines for under £10 plus a Best Buy supermarket Champagne that beat Moet & Chandon, in our guide to the best Christmas food and drink

Not a Which? member? You can get instant access to all our reviews if you sign up to Which?

Best and worst mince pies

Our experts rated three luxury mince pies as Best Buys:

  • Aldi Specially Selected Luxury Mince Pies (£1.69 for six), 78%
  • Lidl Snowy Lodge 6 Luxury Mince Pies (£1.79 for six), 70%
  • M&S Handcrafted Ultimate All Butter Mince Pies (£4 for four), 70%

To find out more about our results, including how the Asda, Co-op, Morrisons, Sainsbury’s, Tesco and Waitrose mince pies scored in our expert taste test, read our full review of mince pies. The review also reveals a gluten-free mince pie which tasted so good it would please any guest, not just those with a gluten intolerance.

How we test mince pies

Which? taste tests are second to none. When preparing any taste test, we use experts that are renowned in their field and disguise all packaging, so the brand name won’t affect the judges’ perception of taste.

We’ve tested food from tomato soup to sirloin steak. And the results are often surprising – sometimes supermarkets beat well-known labels and cheaper products taste better than more expensive rivals.

To score mince pies, our panel of four experts blind tasted a range of luxury mince pies from supermarkets and major luxury brands. The experts tasted each pie warm, and in a different order. They scored each pie on appearance, aroma, texture and taste. We combined these ratings into an overall score.

Our experts were: Dan Lepard, award winning baker, judge on the 2013 Great Australian Bake Off and contributor to The Guardian; Will Torrent, award-winning pastry chef and consultant pastry chef; Gerhard Jenne, creative director of London bespoke cake shop Konditor & Cook; and Patrick Moore, award-winning artisan bread maker.

More on this…

  • Stuck for gift ideas? Use our brilliant guide to gift ideas for Christmas 2013
  • Buy the best bubbly for your budget, with the results of our expert Champagne taste test
  • Looking for a present with a difference? Use our guide to unusual gifts
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