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21 October 2020

Best TV and broadband providers

Every year we ask thousands of pay-TV and broadband customers about their experiences, so we can tell you which providers you should use, and which you should avoid.
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Yvette Fletcher

Find out which pay-TV and broadband providers impressed in our survey, and those that left a lot to be desired.

We survey customers from a wide range of providers across the UK to find out exactly how happy their customers are. The best TV and broadband providers offer speedy and reliable connections, alongside a great range of quality TV programmes. 

As well as the quality of the broadband connection and TV programmes, we rate key elements of each provider's service - whether it offers value for money, how easy it is to contact and the quality of its customer service. We also produce overall customer satisfaction scores for each company.

Which is the best TV and broadband provider?

More than 3,000 TV and broadband customers took part in our latest survey. Several providers managed middle-of-the-road scores, but one stood ahead of the pack.

Which? members can log in to get access to:

  • Satisfaction scores for all the UK's broadband and pay-TV providers, including BT, Sky, TalkTalk and Virgin
  • The TV and broadband provider we've rated as a Which? Recommended Provider
  • A full breakdown of how each provider is rated for customer service, value for money, connection speed, technical support and more
  • In-depth overview of each provider, revealing everything from its available deals to the level of complaints about it
  • Lab reviews of the equipment supplied by providers
  • Quotes from real customers about their experiences

We'll tell you exactly what you need to know about all the UK's biggest TV and broadband providers, and help you avoid signing up for a deal you may come to regret.

If you're not already a member, try Which? to get access to our TV and broadband research - and all of our online reviews.

TV, broadband & phone satisfaction survey results
ISP WRP Speed Reliability TV content Value for money Ease of contacting Customer service Customer score


Table notes: Based on a survey of 3,017 TV, broadband and home phone customers conducted in January 2020. WRP stands for Which? Recommended Provider. Customer score combines overall satisfaction and likelihood to recommend.

TV and broadband provider reviews

A bundled TV and broadband deal should be both convenient and affordable. They're usually more cost-effective than paying for the same services separately, but not all bundles are equal - the wrong option could see you landed with iffy broadband, poor programme choice and substandard customer service. Make sure you don't find yourself stuck with a bad deal by using our reviews.

BT TV and broadband provider review

BT is Britain's biggest telecoms provider. It offers a TV service (based around Freeview) with its broadband and phone packages. BT Sport is included with its deals and extra channels can be added, too. BT offers both standard (ADSL) broadband with an average download speed of 10Mbps, and fibre optic broadband deals with average speeds of 36Mbps, 50Mbps and 67Mbps.

Find out how customers rated its service in our BT review.

EE TV and broadband provider review

EE may not be the first provider that comes to mind here, but the mobile phone provider has branched out and offers digital TV via Apple TV to its pay-monthly mobile phone customers. EE TV's broadband download speeds range from 10Mbps up to 300Mbps.

Discover whether its customers recommend it to others in our EE TV review.

Plusnet TV and broadband provider review

Plusnet's TV service is only available with one of the provider's fibre broadband plans. It includes Freeview and 20 premium entertainment channels (including Alibi, Comedy Central and Gold), plus BT Sport Lite. Extra channels are also available for an additional monthly fee. Plusnet offers two fibre optic broadband deals - one has an average download speed of 36Mbps and the other has an average download speed of 66Mbps.

Compare its offering against competitors using our Plusnet review.

Sky TV and broadband provider review

Sky is synonymous with pay TV and it offers an impressive array of channels to choose from. Its bundles come with standard or superfast (fibre optic) broadband - the choice is yours. Plus Sky offers more than 300 TV channels, even with its most basic deal. Sky has had a dominant position in the UK's pay TV industry since 1994.

Weigh up whether its prominent reputation is deserved in our Sky review.

TalkTalk TV and broadband provider review

TalkTalk may appeal to those looking for an affordable TV and broadband provider. As its name suggests, TalkTalk started as a phone provider but now offers a Freeview-based TV service with its broadband deals. Fibre and standard broadband deals are included - average speeds start at 11Mbps and go up to 63Mbps. With TalkTalk, it's also possible to add additional pay TV channels to your bundle for a month at a time. 

Find out whether it's cheap and cheerful or cheap and nasty in our TalkTalk review.

Virgin Media TV and broadband provider review

Virgin Media's TV offering is different to most providers - it offers its own service via its broadband network. A mix of Freeview and premium channels are on offer - you can access nearly 400, depending on the deal you select. All Virgin Media's bundles come with superfast broadband - average speeds start at 54Mbps and go up to an impressive 362Mbps.

Explore whether it's the best choice for you using our Virgin Media review.

Recommendations you can trust

Which? is independent. We work for you, the consumer, so you can be sure our recommendations are only influenced by our test and survey results. We don't take advertising, and we buy all the products that we test ourselves.