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8 October 2020

The cheapest place to buy Pampers nappies

We tracked the price of Pampers over a year, comparing deals and offers to find out where you can save the most money on nappy shopping.
Baby in nappy on changing table
JH
Jade Harding

Pampers nappies are the most used-nappies in the UK*, which is why, for many new parents, Pampers is their first choice. 

But Pampers can work out more expensive than supermarket own brands, such as Boots Baby or Tesco Loves Baby. And with a newborn powering through between six and 12 nappies a day, you won't be left with much spare change. 

So where should you shop to make sure those frequent trips to the changing table don't blow your household budget?

Pampers offers

We've based our research on stage 4 nappies as these are popular with parents of young babies and they're ones we've tested in our nappies reviews.

We tracked the price of a 44 pack of Pampers Baby-Dry size 4 maxi (8-16kg) nappies over the course of a year using the independent shopping website MySupermarket.

We discovered you could save more than £32 a month, based on using eight of these nappies a day.

Our exclusive research also found: 

  • the average price per nappy for each store
  • the cheapest price for nappy packs at each store
  • the average price for nappy packs at each store
  • the cheapest multibuy offer for nappy packs at each store
  • how often each multibuy offer was available throughout the year
  • the price difference per nappy between the 44 pack and the 25 pack.

Cheap Pampers nappies

You can save a lot by shopping around for your nappies. Our table below shows where you could get Pampers size 4 nappies for the cheapest price in 2018. 

Only logged-in Which? members can view our exclusive ratings and verdicts in the table below. If you're not yet a member, sign up to Which? to get instant access.

Store Average price Cheapest price Average price per nappy
Pampers prices
Table notes

1 Prices are for a 44 pack of Pampers Baby-Dry size 4 maxi (8-16kg) nappies from 31 March 2017 to 1 April 2018. Prices may change.

Watch where you shop: our investigation found one store was significantly more expensive than the rest.

We've also worked out the price per nappy, and calculated if it really does save you money buying in bulk. 

Pampers offers

Pampers nappies are often on multibuy offers. But how much money are you really saving? 

We reveal the real deals, plus the percentage of time these promotions were available over 12 months. 

Store Cheapest multibuy price Percentage of time on offer
Pampers multibuy prices

Table notes

1 Prices are for a 44 pack of Pampers Baby-Dry size 4 maxi (8-16kg) nappies from 31 March 2017 to 1 April 2018. Prices may change.

2 Multibuy prices refer to the cost of an individual pack when you buy multiple packs.

Not sure which nappies are best for your little one, compare the brands we've named the best nappies.

*Source: statista.com

View all Nappies